Social Media & Collaboration Tech in Asset Management
Added on 2020-07-22
6 Pages1446 Words49 Views
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Managing InformationSystem
Table of ContentsINTRODUCTION...........................................................................................................................11.1 Use of social media and collaboration technologies.............................................................11.2 Findings for weakness comparison.......................................................................................2CONCLUSION................................................................................................................................3RECOMMENDATION...................................................................................................................3REFERENCES................................................................................................................................4
INTRODUCTIONManagement information system is the process of managing data with the help ofcomputers and other smart devices in the companies. It defines the relationship betweentechnology, people and the firms. It is used for identifying the connection of the businesses withcomputer science, technologies and information systems (Galliers and Leidner, 2014). RHBAsset Management is financial group in Malaysia. It provides various financial services to thecustomers. The report is about existing social media in RHB Asset Management, PMBInvestment Berhad and Kenangan Investors Bhd. Further, the integration of social media in thebusiness of three companies are discussed. Moreover, effectiveness of social collaboration toolsand technologies on the business of these organisations are studied. 1.1 Use of social media and collaboration technologiesThe social media and collaboration technologies are very important to increase thepublicity and popularity of the business. Social media includes social websites like Facebook,Twitter, Pinterest, LinkedIn etc. The collaboration tools are the key for RHB Asset Managementorganisation in order to increase their business strategy. The technology background is changingday by day and hence employees and customers demands are changed to digital technologies. RHB Asset Management is the world leading bank in Malaysia. Open technology area isgiving more chance to the hackers to access their data. So it is necessary for them to adoptcollaboration technologies (Mousseau and Gilhuly, 2014). This organisation has focus ondeveloping the software, mobile application so that customers can easily get all the informationabout the policies and future plans of the company. The organisation has made their website sothat, customers will get information about their financial services and plans. Further, it has makeuse of other websites for advertising their bank and adding more number of customers with them.RHB Asset Management has used collaborative technologies to ensure quality learning byorganising different sessions of knowledge transfer so that they can determine the understandingof the clients in technology and project management (Leonardi, Huysman and Steinfield, 2013).PMB Investment Berhad is the largest fund management organisation in Malaysia. Itoperates on the unit trust schemes and provides knowledge about funds related plans. It has makeuse of social media to promote their business (Mulhern and et.al., 2016). Further, it has createdmany digital ecosystem which helps them to connect with other customers. It is creatingeconomy platform to collaborate with its digital partners which helps the company to offer1
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