Information Technology Management (PDF)

MANAGING INFORMATION
TECHNOLOGY

ABSTRACT
Information Technology is a formative system that helps in storing data; computer
networking and other essential functioning that effectively aid an organisation to conduct their
business operations in a well effective manner. In this present report, Marks & Spencer are
undertaken. In addition with this, report include concept of computing terminologies along with
issues in terms with ethics and social that are related to technology. Further different types of
network and stages of system development are covered in this report.

Table of Contents
ABSTRACT.....................................................................................................................................2
INTRODUCTION...........................................................................................................................1
LITERATURE REVIEW................................................................................................................1
Role of information technology in the success of an organisation.........................................1
Various ethical and social issues which pertains to running business....................................2
Identification and differentiation between various kind of network technologies.................3
Analyse the importance of internet and intranet in business..................................................5
Define different stages associated with system development life cycle.................................5
Benefits and drawbacks for M&S by investing in informational technology........................6
ANALYSIS AND DISCUSSION...................................................................................................7
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................9

INTRODUCTION
Information technology is referred to the usage of systems, storage, networking,
computer and other physical or peripheral devices so that different kind of electronic data can be
stores, secured, processed, create or executed properly. IT field also includes data management
whether it is in form of voice, text, image, video or any other form. It also include aspects related
with internet and digital media (Aliyu and Tasmin, 2012). This assignment is based on Marks &
Spencer which is a Britain based retailing multinational company, headquartered in Westminster,
London. Main products offered by company are food items, home products and clothing
segments. This report will cover role of IT in the failure or success of business organisation
along with social and ethical issues that pertains to business. Also, different kind of networking
technologies are identified and differentiated. Importance of internet and intranet is discussed.
At last, different stages related with system development life cycle is mentioned.
LITERATURE REVIEW
Role of information technology in the success of an organisation
Role of IT in the success of a business firm is increasing rapidly. As people are
depending on information technology and digital media for their basic activities, it is very
helpful for business firms to invest more in digital and information technology. For instance: in
context with M&S which is a global brand, role of IT in its business success is mentioned
below:-
 Provide global reach to brand: Reach of people over information technology and
digital media is not limited. As dependence of people on social media and IT is
increasing rapidly, they prefer to purchase products from international brands to show off
their status. It is a good opportunity for business organisations which operates in global
context. But if needs and expectations of customers will not be satisfied properly, brand
image of company will degrade which will results in less sales and customer retention
(Bainbridge, 2013). To increase their global reach via IT, M&S can take help of social
platforms like LinkedIn, Facebook, Instagram, Website of company etc.
 Promotion and advertising: IT is an advantageous tool for business organisations that
can helps them in advertising and promoting their offerings to millions of people in few
minutes. Due to this, M&S will be able to attain high attention from their existing and
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