Managing innovation in Ikea

Managing innovation
in
business - 2

Executive summary
The report has covered by the innovation and management. It has very important and
essential for the company. It helped to heighten business growth and profitability. It has based on
IKEA company that furniture manufacturer company. It has provide the best and effective
products and service to their customers to achieve gaols and objective of company. The IKEA
was established in 1943 and name formed by the creator initials. The report has covered by the
examination and development review the analysis by various items. This report has represented
by the business and environment. Company has use the product development at marketplace. It
has the effective and valuable for growth and success of company. In that leaders and manager
has make new product and its services at marketplace. By this more customers has attracted
towards the company. The company at 2020 will reach aims and objectives which best and
effective for use. That reach out the ways of growth and success of company. That will serves
best services at local market in the future 2020 in the whole market. The main product for the
future is line wireless lump with chargeable stand. The main rival of company it other branded
company who are make various product and service which are related to the business. The main
threat of this company is their competitors like new technology and changes in customers needs.
The opportunities to company is new technology for making effective product and service with
the help of equipments. The report has covered by the industry growth and strategies to meet
with those requirement. The innovation has effective for business and its growth factor for that
manager and leaders are make effective and valuable strategies and schedule for work to meet
successfully goals and objective of company.

Table of Contents
INTRODUCTION...........................................................................................................................2
MAIN BODY...................................................................................................................................2
The future of industry in 2020....................................................................................................2
The IKEA innovation requirement 2020.....................................................................................4
Building the future innovative capabilities for IKEA.................................................................5
CONCLUSION................................................................................................................................9
REFERENCES..............................................................................................................................11
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