Managing People and Organization Report 2022

RUNNING HEAD: MANAGING PEOPLE AND ORGANIZATIONS
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ALIBABA
Managing people and
organizations
Report
Student Name
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MANAGING PEOPLE AND ORGANIZATIONS
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Contents
Introduction......................................................................................................................................2
Sustainability...................................................................................................................................2
Sustainability characteristics...........................................................................................................3
Environmental sustainability...........................................................................................................3
Social Sustainability........................................................................................................................4
Economic sustainability...................................................................................................................5
Sustaining Corporation....................................................................................................................6
Conclusion.......................................................................................................................................7

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Introduction
Alibaba group is Chinese-Multinational Company specializing in the E-commerce
industry. Alibaba group have a business of retail or internet technology. Company founded in
1999 and its current market value is US$231 billion (Alibaba, 2019). Alibaba offers C2C, B2C,
and B2B through the web portals. Social sustainability feature is best suited on the Alibaba group
because the company creates values for small-medium enterprises and provides job opportunities
for the society (Suzanne, Melissa, & Tim , 2018). The company runs many projects relating to
education, medication, and environmental protection. The company fulfills its socially
responsibility as it is a part of the business model. This essay includes the sustainability
characteristics applies to the organization through the sustainable characteristics suggested by the
Suzanne, Melissa, & Tim (2018), and the United Nation in the essential readings This essay also
includes the sustainability characteristics, economic, social and environmental.
Sustainability
The company pursues many sustainable programs with the core values and mission.
Company to maintain its sustainability established a technology-driven charitable ecosystem to
outspread the benefits of effective technological capabilities. According to the Suzanne, Melissa,
& Tim ( 2018), sustainability become an integral part of the competitive advantage and
contributing factor in the influencing investment decisions (Suzanne, Melissa, & Tim , 2018).
Environmental sustainability characteristic applies to the Alibaba group as company work with
the enterprises that help to implement the ecologically sustainable business programs in different
divisions such as manufacturing retail and cloud computing (Blackburn, 2012). Sustainability
termed as a significant factor for the corporation as scandals are increasing day-by-day.
Sustainability in the corporation becomes trend in last some recent years among the businesses
and brands. Sustainability in e-commerce business viewed in terms of economic, environmental
and social environments. Sustainability adopted by the corporations as it helps them to evaluate
the opportunities and strength in the emerging changing environment. Integrated sustainability
strategy for the Alibaba group is core business strategy for the business. Sustainability in the

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business includes cost reduction and brand value that develops the company socially and
environmentally. The sustainability in the business helps in the effective utilization of resources
and reduction in the waste. In recent years, companies are struggled with including sustainability
and corporate business strategy into their business processes (Dempsey, 2011).
Sustainability characteristics
Corporate Sustainability characteristics help the company to reduce the risk and
managing the risks. Sustainability helps the business to improve the focus on the sustaining
brand image and goodwill among the stakeholders. Sustainability termed as a significant factor
for the corporation as scandals are increasing day-by-day. Sustainability in the corporation
becomes trend in last some recent years in the electronics industry. The sustainability
characteristic that applies to the Alibaba group is Environmental, Social, and Economic (Ebuka ,
2018).
Environmental sustainability
According to the Journal of Environmental Science and Technology, 60% of global
consumers suggest that packaging of the product needs to be sustainable and 50% consumers
prefer the packaging of the product in carbon-neutral ( Keisler, 2011). Environmental
sustainability in the corporation emphases on decreasing the carbon footprints, packaging
products, and carbon emissions while delivering the product. Environmental sustainability
characteristic applies to the Alibaba group as company work with the enterprises that help to
implement the ecologically sustainable business programs in different divisions such as
manufacturing retail and cloud computing (Alibaba, 2019).
The cloud-computing business concern about the environment sustainability reduces the
necessity for computer hardware and develops the ideas for the effective sustainability such as
company launched innovative cooling system that helps to reduces energy costs by using lake
water (Elliot, 2011). Environmental sustainability feature in the applies to the Alibaba group
because a company with the partnership in Cainiao Network and other key Chinese companies
take an initiative of green logistics through Cainiao Green Alliance that includes “Green