Managing Small and Medium Size Enterprises

This report discusses the challenges and strategies for managing small and medium-sized enterprises, with a focus on CafePod Coffee. It explores the nature of entrepreneurs behind the venture, SME start-up processes, sources of competitive advantage, current level of demand and competitive environment, growth and development of the business, challenges faced, current growth and development strategy, government support measures, and recommendations. Find study material and solved assignments on Desklib.