Managing Successful Business - Doc

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MANAGINGSUCCESSFUL BUSINESS
Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................1P1 Project aims and objectives....................................................................................................1P2 Project management plan that covers aspects of cost, scope, time, quality, communication,risk and resources........................................................................................................................2P3 Work breakdown structure and a Gantt chart to provide time frames and stages.................4TASK 2............................................................................................................................................6P4 Small-scale research by applying qualitative and quantitative research methods.................6TASK 3............................................................................................................................................8P5 Research and data using appropriate tools and techniques....................................................8P6 Appropriate recommendations as a result of research and data analysis.............................16TASK 4..........................................................................................................................................17P7 Value of undertaking the research to meet stated objectives...............................................17CONCLUSION..............................................................................................................................17REFERENCES..............................................................................................................................18
INTRODUCTIONTechnology refers to summation of techniques as well as skills employed throughbusiness in process of production. Digital technology and its enhancing prevalence have affectedlife of human in previous few decades by implementing different digital tools in businessactivities. As it improves working efficiency of workers along with organisation . Technologyhelps in changing way to conduct business or activities. Digital technology aids in reshapingbusiness world and also has modifies all business operation aspects (Ahmed Dine Rabeh,Jimenez-Jimenez and Martínez-Costa, 2013). This present report is based on “ContinentalConsulting Limited”. Business of this firm is to Re-engineering business process to medium andsmall production companies in London. Under this, mention report discuss about project aimsand objectives related to topic. Small scale research through applying quantitative andqualitative research methods by using aims and objectives will also mention. Researcher conductan investigation to collect data by using better tools and techniques so that conclusion could bedrawn.TASK 1P1 Project aims and objectivesIn this modern era, taste and demands of consumers are changing day by day, so there isa need for company to regularly evolve its business operations. Technology development havebeen more beneficial for firm as it aids in make improvement in convenience as well aseffectiveness in an approach under which all operations are to be carried out. It is crucial forbusiness to adopt the different technological advancement so from this organisation can achievethe better position at market place (Bruhn, M., Schoenmueller and Schäfer, 2012).ContinentalConsulting Limited provides its services to small and medium size business by using socialmedia and mobile technology. It continuously make upgrade its technology to run businessoperations smoothly.Digital technology helps in connecting people in all over the world. Inaddition to this, social media and mobile technology both are necessary resources for enhancinggrowth level of firm. Social media is a combination of online communication channels whichdedicated to interaction, community based inputs, collaboration and also content sharing.Topic:Impact of digital technology supporting small business growth and innovation.Background of Project1
Digital technology is helpful in changing way to run business as well as enhancingproductivity of business. Digital technology provides better opportunities to business and attractlarge number of consumers towards firm. The main purpose behind conducting this project is toknowhow mobile technology and social media help organisation to enhance their profit andproductivity. Social media is an effective tool to connect with more people as well ascommunicating with them in significant manner (Eckerson, 2015). It is computer basedtechnology that facilitates to sharing of information as well as ideas and also develop virtualcommunities and networks. There are many social media tools which used throughContinentalConsulting Limited for instance Instagram, Twitter, Facebook, LinkedIn. Through all thesesocial media tools, this firm can aware people about its services in better manner. On the otherhand mobile technology is used for the purpose of cellular communication. It refers to devicewith an internet capability to accessible from the anywhere.Aim:To determine affect of social media and mobile technology supporting small businessgrowth and innovation. A case study on Continental Consulting Limited.ObjectivesTo identifying impact of social media tool as an approach to cost effective marketing.To evaluate importance of mobile technology and social media to increase businessproductivity.To determine effectiveness of mobile technology to maximise efficiency of ContinentalConsulting Limited.QuestionsWhat areimpacts of social media tool as an approach to cost effective marketing?What is importance of mobile technology and social media on increase businessproductivity?What are effectiveness of mobile technology to maximise efficiency of ContinentalConsulting Limited?P2 Project management plan that covers aspects of cost, scope, time, quality, communication,risk and resourcesProject is an effort of an organisation to develop something new and carries some value.Under this, project management plan is approved and formal document which are used tomanage an implementation of project. It is a duty of project manager to develop project2
management plan by following inputs from project team as well as key stakeholders. Projectmanagement defines implementation, monitor and also control of project (Goodrich and DeMooij, 2014). This document is helpful in defining an approach of project team that takes todeliver an intended scope of project. At the time of developing a project, it is necessary formanager ofContinental Consulting Limitedto consists some of the necessary aspects like time,scope, quality, risk, communication, cost and also resources. These necessary aspects are givenbelow as above:Scope-In relation to project management, scope refers to activities or tasks which areundertaken in successful manner to finish project in better manner. . Implementation of advancetechnology is helpful in performing and finishing activities with in given period of time.Cost-It is an expenditure of firm in order to implement project. Under this, it is aresponsibility of project manager to arrange proper funds for doing activities in systematicmanner. For this, company develop a budget and atthesame timemanager provide guidance toits staff members for perform its project activities as per given budget. Through this, firm canachieve target of business in given time period (Hutter and et. al., 2013).Cost budget on cloudcomputingParticularsAmountInitial investment120000Expenses:Research and developmentalactivities28000Operational expenses14600Cost to IT experts23000Maintenance15000Licensing fee5000Closing value34400Time-Activities and also time both are regarded as time bound. Under this, projectmanager allot the activities according to the time. It helps in finish project with in particular timeperiod. It aids to staff members to motivate them to attain business objectives. If time will be3
allocated by manager on the basis of activities, then employees can focus on perform tasks as pergiven time period.On the basis of this diagram, time period for complete this project is 16 weeks.Quality-It is a necessary factor in project management and all activities need to becarried out by keeping quality in mind.The focusContinental Consulting Limited on providingquality services to small and medium size business organisations. Continental ConsultingLimited should conduct its activities by using better quality of resources.Communication-It is necessary element that evaluated through project manager atworkplace. There is a requirement to use better channel of communication that helps in givingproper information and also solve queries. It is responsibility of manager to develop bettercommunication among top manager and staff members. So that employees can focus oncompleting tasks.In order to communicate with the different departments and other stakeholders,firm will use the written method of communication because it helps in understand theinformation and data in a clear way.Risk-IT is involved in every project whether it is large or small. Manager should knowabout manage that project in better manner. Project manager should determine new methods toachieving tasks by using modern technology (Pookulangara and Koesler, 2011). With the help ofusing digital technology,Continental Consulting Limited an eliminate risk and focus on finishproject in better manner.Risk develops the negative impact on business and its operations. Inorder to adopt the new technology, there are many different risk involved for an instance funds,training to employees etc.P3 Work breakdown structure and a Gantt chart to provide time frames and stagesGantt chart and Work break down structure both are incorporated through business inorder to plan project. Both are helpful in completing project with in given time period.4
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