Managing Customer Experience in Amrutha Lounge: A Case Study

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Added on 2022/12/27

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This document discusses the importance of managing customer experience in Amrutha Lounge, a vegan restaurant in London. It covers topics such as understanding target customers' needs and preferences, factors influencing customer engagement, evaluation of customer groups' needs, creating a customer experience map, and optimizing customer touchpoints. The report also explores customer service strategies and their impact on creating an exemplary customer experience.

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Managing Customer Experience in Amrutha Lounge: A Case Study

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