Zara: Meeting Consumer Needs with Original Designs and High Brand Value in the Fashion Market

Marketing

Analysis of Product
Zara developed the clothing products which is necessary for the
consumer.
(Source: EPM, 2018).
The clothing product offered by the company are necessity of the
consumer and it completely satisfies the needs and demands of
consumer.
Design of the product are original and actual and this caters and
aides the ideas and of the consumer well.
Zara has high brand value and name and therefore the sale of the
products are in demand and increasing in the monetary terms as
well.

Product life cycle model
 It has been seen that the Zara jeans are
at the level of maturity just because of
their experience and quality of material.