This presentation focuses on the marketing concepts and internal relations. It explains the role of marketing and how it interrelate with other functions and units of organization. It also discusses the marketing functions and strategies of Wesfarmers, the role and responsibilities of a marketing manager, and the influences of marketing on the functional process of an organization. The presentation concludes with recommendations for companies to adjust their marketing mix, implement marketing strategies, and focus on target marketing strategy to win over the market.

Marketing Concepts and Internal Relations

Applying for the role of Marketing Manager within an organisation of your choice.

Learn about marketing's role and internal relations with other units in organizations in this presentation.

Marketing Concepts and Internal Relations - Desklib

Business Development

organizational analysis

This report evaluates the business values, marketing strategies and core competency of Wesfarmers plc Company. The report focuses on corporate objectives, market orientation and core competency strategy of the company.

Rogationist College 

Organizational Marketing Analysis of Wesfarmers plc Company

This presentation focuses on the marketing concepts and related functions for incorporating new online coffee venture named Cosmos Caf&eacute;. It will sell international coffee products from the online dashboard mechanism and focus on customizing the coffee products as per the client&rsquo;s needs.

Leadership Management

Marketing Strategies for Cosmos Online Café: A New Venture

This presentation focuses on the strategic management sustaining competitive advantage in market. It also analyses the potential negative and positive impact of the environment which company would have from the market. The presentation emphasizes upon the business risk and risk management model. The Wesfarmers Company is the retail business operation which has been selected for the strategic business management. It has developed core competency and product leadership strategy to compete in the market. The core value of the company is related to its experienced staff employees. With the increasing GDP rate of Australia by 2.5%, it will be beneficial for the Wesfarmers to penetrate the market with its cost leadership and product differentiation strategy. Company has faced high competition from the big rivals so it has to install the advance technologies to compete with the rivals. Wesfarmers should focus on the quality of its retail services. It needs to strengthen its value chain process by re-engineering of its business activities. Company should hire more expert IT employees who will increase the effectiveness of the process services.

Data Science and Big Data

Strategic Management for Sustaining Competitive Advantage in Market

This presentation discusses the role of cyber computing system in Woolworths, benefits of adopted cyber computing system, organizational management aspects, use of IT in strategic management, implementation of IT and its impact on organizational management aspects, changes in the strategic management of Woolworths after adopting cyber computing enterprises resources planning, analysis of organizational management of Woolworths after advancement in its system, recommendations and conclusion.

Statistics and Probability

Impact of Cyber Computing Enterprises Resources Planning System on Organizational Management Aspects in Woolworths

This presentation analyzes the potential impact of the environment on Wesfarmers and its risk management model. It also focuses on the company's core competencies, use of advanced technologies, and strategies for reducing costs and improving retail services.

Marketing Concepts and Internal Relations

Marketing Concepts and Internal Relationslg...

Organizational Marketing Analysis of Wesfarmers plc Companylg...

Marketing Strategies for Cosmos Online Café: A New Venturelg...

Strategic Management for Sustaining Competitive Advantage in Marketlg...

Impact of Cyber Computing Enterprises Resources Planning System on Organizational Management Aspects in Woolworthslg...

Sustaining Competitive Advantage in Market: A Strategic Management Analysis of Wesfarmerslg...

Marketing Concepts and Internal Relations

Organizational Marketing Analysis of Wesfarmers plc Company

Marketing Strategies for Cosmos Online Café: A New Venture

Strategic Management for Sustaining Competitive Advantage in Market

Impact of Cyber Computing Enterprises Resources Planning System on Organizational Management Aspects in Woolworths

Sustaining Competitive Advantage in Market: A Strategic Management Analysis of Wesfarmers