Marketing Essential of NewCastle : Report

Added on - 21 Jul 2020

  • 13

    pages

  • 3930

    words

  • 7

    views

  • 0

    downloads

Showing pages 1 to 4 of 13 pages
MARKETING ESSENTIAL
Table of ContentsINTRODUCTION...........................................................................................................................1PART 1............................................................................................................................................1a) Duties and responsibilities of marketing manager..................................................................1b) Roles and responsibilities how develop objectives in the large enterprise.............................2PART 2............................................................................................................................................3a) 7Ps of NewCastle and its competitor......................................................................................3b) Basic marketing plan..............................................................................................................6CONCLUSION................................................................................................................................8REFERENCES................................................................................................................................9
INTRODUCTIONIn order to create functions and operations with marketing activities, every business will getsuccess. This is because; marketing functions helps to focus on the new strategies anddevelopment program through customers could be attracted at workplace easily. In this way, newfeatures also added to make business development and attain desired results as well (Akbar,Omar and Yusoff, 2017). With the help of marketing functions and outcomes, the company canachieve high position in the market. With regard to focus on the present report, it is based on theNewCastle that is deal in transport sector. They are providing different kinds of products andservices in transport sector. In order to gain insight information of the present report, it coversroles and responsibilities of marketing manager in the enterprise. Furthermore, it helps to createbasic marketing plan with different activities and business development as well.PART 1a) Duties and responsibilities of marketing managerMarketing is the important function of every business to promote their products andservices in international areas of the world. In this way NewCastle need to develop theirsystematic work performances through focus on the innovative activities and tasks as well.Different promotional activities are also implemented by them to produce creative results.Following are certain duties and responsibilities in the business:Collect and analysis marketing information: In respect to make effective results, uniquefeatures help to attain systematic results. In the chosen business, concentrate requiredinformation and creativity that assists to increase more revenue and outcomes (Silberschatz,Galvin and Gagne, 2014). In addition to this, marketing information assists to NewCastleimplement their functions to satisfy requirements.Market plan with product design and development: Furthermore, marketing office ofthe chosen business need to concentrate to design and develop more profits. With this regard,results develop to make systematic results at workplace. Furthermore, manager of the selectedbusiness need to implement product design and development to make effective results.Standardisation and grading: Standardisation and grading system help to make effectivefunctioning. It helps to increase effectiveness of the enterprise and attain desired results as well.Therefore, the selected business could consider their proper concentration on making standard1
desklib-logo
You’re reading a preview
card-image

To View Complete Document

Become a Desklib Library Member.
Subscribe to our plans

Download This Document