MARKETING FUNDAMENTALS MARKETING FUNDAMENTALS 5 MARKETING FUNDAMENTALS MARKETING FUNDAMENTALS Name of the Student Name of the University Author Note Introduction The aim of this paper will be to propose and justify three marketing objectives that the management of PrintPen need to consider to achieve it within the first six months of the product that will be launched in the market place of Australia. The following marketing objectives need to be followed by the management of PrintPen, so that this product is successfully