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Introduction to Marketing: Extended Marketing Mix, SWOT Analysis, Ansoff Growth Matrix, and Global Marketing

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Added on  2023-06-04

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This report discusses the extended marketing mix and 7Ps, how marketing helps businesses address challenges in a competitive market using SWOT analysis, using Ansoff growth matrix to enter new markets, and growing on a global level through marketing strategies.

Introduction to Marketing: Extended Marketing Mix, SWOT Analysis, Ansoff Growth Matrix, and Global Marketing

   Added on 2023-06-04

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Introduction to
marketing
Introduction to Marketing: Extended Marketing Mix, SWOT Analysis, Ansoff Growth Matrix, and Global Marketing_1
Contents
INTRODUCTION ..........................................................................................................................1
MAIN BODY...................................................................................................................................1
Discuss the extended marketing mix and also the considerations that the firm should give for
each of the 7Ps.............................................................................................................................1
Explain that how marketing helps the businesses and address challenges in a competitive
market by using the SWOT analysis............................................................................................2
Explain how marketing provides solutions to the organisation as to enter into new market by
using the Ansoff growth vector matrix........................................................................................3
Explain that how the company can take use of marketing as to grow on a global level.............4
CONCLUSION................................................................................................................................5
REFERENCES................................................................................................................................6
Introduction to Marketing: Extended Marketing Mix, SWOT Analysis, Ansoff Growth Matrix, and Global Marketing_2
Introduction to Marketing: Extended Marketing Mix, SWOT Analysis, Ansoff Growth Matrix, and Global Marketing_3

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