Marketing Management Assignment in PDF
VerifiedAdded on 2022/08/09
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AI Summary
Brief Using the same branded product, service, or experience from the interim assignment:( Mcdonalds Document attached) 1.Describe the customer persona in detail, which details the selected target market from your interim assignment; and, 2.Provide a justified overarching strategy with marketing mix recommendations utilising all 7Ps. The strategy and tactics should consider the selected target market at the centre of all your strategy and tactical plans. Include where necessary ethical considerations, particularly when proposing recommendations for communication strategies. Resources Use Topics 5 to 10 of the learning materials for guidance. Ensure that you
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