logo

Marketing Mix | Presentation

   

Added on  2022-09-07

12 Pages731 Words61 Views
 | 
 | 
 | 
MARKETING
MIX
Marketing Mix | Presentation_1

MEANING
It defines set of actions to promote the products and services.
There are four Ps in the market such as
Product
Promotion
Place
Price
It also includes the other three elements
People
Physical Evidence
Process (Baker, and Hart, 2016)
Marketing Mix | Presentation_2

Product
It defines the item or goods that has been sold by the company.
It delivers the high quality of services to consumers
Different types of products (Differentiate product)
Strategies such as differentiation strategy to make it different
from others (The economic times, 2019).
Marketing Mix | Presentation_3

Place
It defines the point of sale
It makes the buying process easy
Different channels to distribute
the goods
Various ways to distribute the
products and services such as
retailers, wholesalers, agents,
salesperson and the others.
Operate in numerous locations.
Marketing Mix | Presentation_4

End of preview

Want to access all the pages? Upload your documents or become a member.

Related Documents
Digital Marketing Practices
|11
|2477
|429

Marketing Principles and Strategies Adopted by Cadbury
|11
|3793
|216

Foundation of Marketing Case Study 2022
|6
|1646
|50

Marketing Mix | Presentation Slides
|6
|999
|22

Marketing Mix
|1
|440
|61

Role of Marketing in Organisation
|12
|3880
|27