logo

Marketing Mix for Sustainable Clothing Range of TESCO

   

Added on  2023-06-12

9 Pages2373 Words222 Views
BSc (Hons) Business Management
BMP4004
Contemporary Issues in Marketing
The nature and importance of the
marketing mix within the marketing
process
1

Submitted by:
Name:
ID:
Contents
Introduction p
An explanation of marketing p
An explanation of marketing mix p
A brief theoretical explanation of 4Ps marketing mix
p
Introduction of product/service
p
Application of 4Ps marketing mix to the selected
product/service p-p
Product p
Price p
Place p
Promotion p
2

Conclusion p
References p
Introduction
contemporary issues on marketing is the inclusion of comprehensive, effective
resources that offers the coherent understanding of presented issues in the
operational market. In addition to this marketers adhere these contemporary issues
In their business operations in order to develop the more effective marketing
practices as well as evaluate their business functions for the further extent. By the
mentioned practice marketing concepts are visualized more effectively that assist in
integrating marketing and further used such insights in improvising the profitability
(Ballesteros, 2021). TESCO is one of the biggest retail supermarket Giant in the UK
that offers the wide range of Grocery, electronics, clothing products in the
operational market. In addition to this the respected company also have the wide
range of in-house products that offers by them to cater the operational market more
effectively.
An explanation of marketing
Marketing is the process that used by the organization in order to promote their
product and service in the operational market more effectively. The mentioned
process includes the advertising, delivering and selling of product in the potential
market. In addition to this marketing plays one of the vital role in the organization
functions, as they assist them in order to understand the current scenario of market,
analyses the concepts of advertising to triggered the customer towards buying the
organization product. Therefore by the use of mentioned practice organization attract
the attention of the target market towards the marketing product. In regard to this the
3

End of preview

Want to access all the pages? Upload your documents or become a member.

Related Documents
Marketing Mix and its Application on Plant-Based Meat Products by Tesco PLC
|8
|2365
|336

Marketing Mix: Application on Tesco's Plant-Based Meat Product
|8
|2439
|316

The Nature and Importance of the Marketing Mix within the Marketing Process
|8
|2568
|429

The Nature and Importance of Marketing Mix in Marketing Process
|7
|2443
|66

Marketing Mix and Its Application to TESCO's Clothing Segment
|9
|2406
|52

Contemporary Issues in Marketing: The Importance of Marketing Mix in the Marketing Process
|8
|2357
|487