Marketing Principles Assignment : Honda

Added on 2021-06-17

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MARKETING PRINCIPLES:HONDA CIVIC

Marketing Principles Assignment : Honda_1

PRODUCT•Sedan Type •The car is second best Sedan manufactured by Honda •Seating Capacity:5 Fuel Capacity:50 Liters•Models : Value VTi, Smart Tech VTi-S, VTi-S Luxe, Performance VTi-L, Sporty RS, Luxury VTi-LX (Honda.com.au 2018)•Available in several colors•Stylish and comfortable interior design to suit the requirement of the client •Edgy external features to enhance the overall appearance (Huang and Sarigöllü 2014)

Marketing Principles Assignment : Honda_2

ACore product : Automobile (four wheeler car)Actual Product Honda Sedan type Comfortable interior Edgy exterior5 models Augmented Product Available with Honda dealersDealers prepare the car as per the order7 Year Warranty

Marketing Principles Assignment : Honda_3

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