Marketing Situation Analysis of Travelodge
VerifiedAdded on 2020/11/12
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AI Summary
The assignment details the marketing situation analysis of Travelodge, a privately-owned budget hotel chain in the UK. The analysis includes external and internal factors such as political instability, economic changes, social and technological advancements, strengths, weaknesses, opportunities, and threats. It also presents a basic marketing plan for Travelodge to meet its marketing objectives.
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