MARKETING THE TOURISM INDUSTRY 1 - Marketing The TOURISM INDUSTRY 2 University Course

Running head: MARKETING THE TOURISM INDUSTRY 1
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MARKETING THE TOURISM INDUSTRY 2
Executive summary
The historiography dedicated to tourism has emphasized how some socio-economic evolutions such as
urbanization, mechanization of transport or the advent of leisure time in society have supported pleasure
trips and therefore the development of the hotel industry. The industry has significant impact on the living
style of the people. In this document, the best hotel in Prince Gorge is identified. Moreover, some of the
best values offered by the products in the hotel industry to customers have been thoroughly discussed.
Furthermore, the documents briefly elaborate the importance of having marketing plan the hotel industry.
Additionally, factors affecting the word out mouth have also been vividly discussed. It is imperative for
the industry to have effective marketing plan .The plan is normally required when seeking funding from
various organizations to advance the business as well as to have effective measurable objectives for our
hotel industry.

MARKETING THE TOURISM INDUSTRY 3
Table of contents
Introduction..............................................................................................................3
Hotel nomination.........................................................................................................................................3
Word-of-mouth.............................................................................................................3
Marketing plan ............................................................................................................................................4
Advertisement............................................................................................................................4
Conclusion................................................................................................................5
Reference .................................................................................................................6