Marketing

Marketing

Executive Summary
The brief study of the project explained about 4p’s marketing mix strategy in which comprises
price, product, place, and promotion. Significance of 4P’s model understood by the support of
two brands i.e. Loreal’s Expert moisturiser and Bulldog moisturiser. These brands applied 4p’s
marketing mix model to increase their brand image and product in the glocal market analyse in
this project.

TABLE OF CONTENTS
Executive Summary.........................................................................................................................2
INTRODUCTION...........................................................................................................................4
Marketing Mix comparison.........................................................................................................4
Comparison of Target markets....................................................................................................8
Recommendation.........................................................................................................................8
CONCLUSION................................................................................................................................9
REFERENCES..............................................................................................................................10