Structure, Conduct and Performance of US Banking Sector
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This assignment analyzes the rivalry and concentration in the United State’s banking sector. It follows along with the lines of Berger and Hannan (1989), who studied US banking industry in the particular way as well as Okeahalam (1998), who considered price-concentration relationship in South Africa. The US banking sector took a new length with the beginning of its economic reforms in relation to specific policies and regulation since the business year 1990. The main strategies useful by the banks under the competitive business circumstances incorporates distinct products and services, strategic marketing such as advertising, broadening customer base by promotional activities as well as diversification to reduce the risk of operation, mergers and acquisitions in order to consolidate the business and increase competence as well as joint ventures with the international banks for enhancing capital base and efficient management.