McDonald's Supply Chain and Value Chain for Planning

Planning (Please use Mc
Donalds Supply and Value
Chain)

Table of Contents
3 (A). PRODUCT AND SERVICES...............................................................................................3
4. SUPPLY CHAIN.........................................................................................................................3
REFERENCES................................................................................................................................1

3 (A). PRODUCT AND SERVICES
McDonald's is regarded to be one of the most reputed organisation that will bring about good
amount of delicious food which is also regarded to be Wholesome. The marketing with regard to
McDonald's as with respect to its products and services. The production services will reach the
perspective of mankind and the quality that is being maintained by the organisation is said to be
immense. Before going deep into the McDonald's products and services it is necessary to identify
what exactly products and services mean (Koberg and Longoni, 2019). Products and services
refers to the criteria of the operational entities that are being engaged by the organisation every
now and then such that all the forces of working environment will reflect upon the choices of
which the organisation is working.
Products and services of McDonald’s
Products: The different products of the organisation deal with include French fries, snack wrap,
cheese burger, salad etc. In these the organisation has attained its popularity over the product
cheese burger. The customers are more towards choosing this product over many others and the
organisation targets customers upon this item as they bring about the essence of a good taste.
Services: the services of the organisation will revolve around the entities of customer
satisfaction and the wide range of products that they deliver to their customers. The food safety
programs that are being taken by the organisation is a part of their supply chain and they ensure
safety.
It is also a method of maintaining a marketing strategy out of which the operational activities as
well as the objectives will have to be carry forwarded. The organisation is said to be very
consistent towards making its products available for people all around. It is operating in many
countries and it is best known for its fast food. the target of the organisation includes everybody
that fall in regard to understand the procedure of fast foods. The organisation would first evaluate
the customer choices and their preferences and based on that it will work ahead in order to bring
about the kind of products that are required. There are many food entities or the categories when
it comes to fast food (Pettit and et.al, 2019). The organisation is more towards identifying these
on consumer demand and the quality of food is maintained at all levels. The service of company
is to identify and to supply the need of customers and this can also be done on a delivery basis.