Assignment on What Do You Mean by Investments?

Running head: INVESTMENT
Unit 7-Key Assessment-Final Project
Name of the Student:
Name of the University:
Author Note:

INVESTMENT1
1. Company analysis:
The recommendations to invest in the shares of the company would be grounded on the
following reasons:
Financials:
It can be recommended that investors should invest in the shares of Kraft Heinz on the
basis of the strong projected financial performance of the company presented graphically. The
graph below shows that the company is predicted to earn higher gross profits and earnings before
interest and taxes in the next three years compared to 2018. Thus, the company would be capable
of giving higher returns to investors in the coming years which means that that investors should
invest in Kraft Heinz.
Organisation:
It can be recommended that the investors should invest in Kraft Heinz because the
company is very strong in terms of organisation. The company is a global leader in the food
industry and operates in more than 100 countries. This means that the company is able to
diversify its expenses and losses over a global base of revenue, thus guarantying higher returns to
shareholders.
Industry:
The global food industry is experiencing increase in revenue growth. The global food
sector is also experiencing entry of new firms and new innovative products. Thus, it can once be
recommended on these industry trends that investors should invest in Kraft Heinz.