Accounting for Business: Analysis of Medibank Private Limited

Running head: ACCOUNTING FOR BUSINESS
Accounting for Business
Name of the Student
Name of the University
Author Note

1ACCOUNTING FOR BUSINESS
Abstract:
The Medibank Private Limited is an Australia based national private health insurance
company. This is the second largest insurance company in the health department of the
Australia. This Medibank has total 29.1% of market share in the Australia. The Medibank
insurance organization established in the year of 1975 by the health insurance commission. In
this paper the liquidity ratio and the profitability ratio of the Medibank private limited is
calculated. Following that a trend analysis is done to calculate the percentage of changes in
the calculated ratios. Then a summary of the profile of the Medibank private limited is given.
In this section the chief competitors of the company is also determined. Further, a critical
review is given on the basis of corporate governance statement of the Medibank private
limited. Finally, a conclusion is given about the business operation of the Medibank private
limited.

2ACCOUNTING FOR BUSINESS
Table of Contents
Introduction:...............................................................................................................................3
Ratio Value Calculation of the Medibank Private Limited:.......................................................4
Liquidity Ratio:......................................................................................................................4
Profitability Ratio:..................................................................................................................7
Trend Analysis:..........................................................................................................................7
Basic Profile of the Medibank Private Limited:........................................................................8
Corporate Governance Statement of the Medibank Private Limited:........................................9
Conclusion:..............................................................................................................................10

3ACCOUNTING FOR BUSINESS
Introduction:
The analysis of sales related data is very much important for each and every company
to track their sales report and for improving their sales percentage. This also help the
organization to determine the sales pattern of the organization (Ott and Longnecker 2015).
The sales pattern is able to assist the organization to set the budget of the sales for the future
case. Sales analysis also helps to strengthen the products or the service range of the
organization (Woodward 2013). The data gathered form the sales analysis can be used for
comparing the sales performance of the organization with the market of similar industries.
In this case the sales analysis will be done for the Medibank Private Limited which is
a health insurance company based in Australia. The Medibank Private Limited is the second
largest public health company in the Australia.
For doing the sales analysis of the Medibank Private Limited firstly the liquidity ratio
of the company will be calculated and this calculation will be based on the last two years
business of the company. With the liquidity ratio, the profitability ratio of the company will
be also calculated for the last two years of the business conducted by the company. Based on
the outcome of the ratio values a trend analysis will be performed which will include a
quantitative analysis. Therefore, the basic profile of the company will prepared and the chief
competitors of the Medibank Private Limited will be identified. Further, a critical review will
be given on the company’s statement on the corporate governance and the challenges faced
by the Medibank Private Limited in the case of relation to ethical behaviour will elaborated.
Finally, a conclusion will be drawn on the learning of the case study.