The Influence of Digital Marketing on Consumer Behaviour in the Retail Industry
Verified
Added on 2023/01/09
|1
|1136
|40
Presentation
AI Summary
This presentation discusses the influence of digital marketing on consumer behavior in the retail industry. It explores the importance of digital marketing, challenges faced by retailers, and ways to develop positive consumer behavior. The study is focused on the retail industry in the UK.
Contribute Materials
Your contribution can guide someone’s learning journey. Share your
documents today.