This report discusses the roles and importance of different business functions of KFC and their interrelation with each other. It covers the functions of marketing, finance, human resource, and operations, and how they contribute to the success of the company. The report also emphasizes the interdependence of these functions for smooth functioning.
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Table of Contents EXECUTIVE SUMMARY.............................................................................................................3 INTRODUCTION..........................................................................................................................4 TASK 1............................................................................................................................................4 Role and importance of business functions.................................................................................4 CONCLUSION...............................................................................................................................5 REFERENCES................................................................................................................................6
EXECUTIVE SUMMARY This report is aimed to provide the roles and importance of different business functions of KFC. All the units such as finance, production, human resource and marketing perform their roles efficiently in order to contribute to the common objective of the organisation. Each departmentisinterrelatedand interlinkedwith eachother in order work effectivelyand smoothly. There are mainly two types of research which includes primary and secondary. The primary research is done by the researcher itself where the information is taken directly by the researcher from the target population. On the other hand, secondary research is done from the primary research already undertaken by the researcher. It includes books, journals, etc. The research undertaken to form this report is secondary research where books and journals are referred in order to complete the assignment.
INTRODUCTION Business functions are referred to the activities which an organisation caries in order to earn profit. The main business functions of an organisation includes finance, human resource, product, finance and many more (STANECI and et. al., 2020). The company chosen for this report is Kentucky Fried Chicken (KFC) which is an American restaurant dealing in fast food. This report shall cover the roles and importance of business functions of KFC and their inter relation with each other. TASK 1 Role and importance of business functions. KFC undertakesmany business functions in order to succeed and grow in the market which are follows- Marketingrefers to the promotion and introduction of the product to the potential and existing customers. The marketing department of KFC is entrusted with aroleto plan the advertising of the products which the company is offering to its customers. Further it keeps an eye on the competitors in order to look into what new they are introducing. Theimportanceof this function is that it makes the full use of the marketing strategy which involves marketing mix so that planning can be done effectively (De la Torre, Gozzi and Schumukler, 2017). Financerefers to managing and allocation of funds. The finance department of KFC undergoesroleof providing close support to the managers of different unit so that they can imply the finances adequately. It also analyses the results from the business and prepares quarterly or monthly reviews of the business operations. This unit isimportantbecause it manages the overall fund of the business and allocates sufficient budget to all in order to maximise the profits of the company. Human resourcerefers to the workforce of the company. The HR department of KFC performs theroleof recruiting the competent and high qualified people in all units as per the requirements. It undergoes the process of reviewing the applications of the candidate and interview the competent personnel in order select them for operating the business functions. This unit isimportantas it recruits the best candidate at right time in order to expand and grow the business (Fenech, Baguant and Ivanov, 2019).
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Operationsdepartment of KFC undertake theroleof performing the functions like cleanliness, cooking, training the staff, administration of the restaurant and many more. It handles the customers and forecast their demands in order to serve them the best. This unit is importantbecause it plans and organise the demand in such a way that customers are attracted. It focuses on the needs of the consumers and train its employees accordingly. All these above discussed functions of KFC closely work with each in order to coordinate their activities so that best output can be produced to the customers. They work all together for the success of the company. Like for instance, the HR unit of KFC recruits staff at each department in order to increase their efficiency, the finance department takes care of the budget and allocates sufficient fund to meet their demands so that they can produce the final output effectively.Likewiseallunitsareinterlinkedanddependentoneachotherforsmooth functioning (Mandal, 2017). CONCLUSION From the above report, it is concluded that business functions of an organisation work together for the success of the company. The departments of KFC performs different roles in order to contribute to the profitability of the enterprise so that it can function smoothly. Further all these units are interlinked and dependent on each other.
REFERENCES Books and Journals De la Torre, A., Gozzi, J.C. and Schumukler, S.L., 2017.Innovative Experiences in Access to Finance: Market-Friendly Roles for the Visible Hand?. The World Bank. Fenech,R.,Baguant,P.andIvanov,D.,2019.Thechangingroleofhumanresource management in an era of digital transformation.Journal of Management Information and Decision Sciences,22(2), pp.1-10. Mandal, P.C., 2017. Marketing intelligence: roles in business decision-making.International Journal of Business Forecasting and Marketing Intelligence,3(4), pp.433-441. STANECIandet.al.,2020.THEIMPORTANCEOFTHEHUMANRESOURCES DEPARTMENT IN A MODERN COMPANY.Annals of the University of Craiova, Economic Sciences Series,1(48).