Career Research Report: Marketing Trends, Skills, and Knowledge

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Career research report

Contents
INTRODUCTION.......................................................................................................................................3
MAIN BODY..............................................................................................................................................3
Application and Analysis.........................................................................................................................3
Skills and knowledge required.................................................................................................................4
Expertise and Knowledge........................................................................................................................5
Evaluation................................................................................................................................................5
CONCLUSION...........................................................................................................................................6
REFERENCES............................................................................................................................................7

INTRODUCTION
As per the current situation there are numerous chances which are vacant for audiences in
which they can create their profession. It is significant for students to make correct choices for
their career so that they can achieve success and can lead to future growth. The area which has
been nominated in the present report is marketing which consists of various career and growth
prospects in terms of dissimilar rules and liabilities (Turton and et.al, 2021). Here I am an
undergraduate apprentice and is looking for an optimistic career in the field of marketing. In the
below report diverse competences and skills are required to perform certain roles and
responsibilities. It is further being discussed in detail. Besides this it also includes current trends
with respect to market industry.
MAIN BODY
Application and Analysis
General trends: -
In present business work there are several variations which have been implemented in
every field. With respect to these changes they bring new, creative and innovative methods in the
marketplace. In this report the selected occupation is marketing which includes high growth
prospective. There are various opportunities which are existing within the area. So some current
inclinations which will create an impact on the profession are discussed below: -
 Globalization: - It is defined as the relation between companies, individuals and the
administration of diverse nations. It has decreased certain constraints over worldwide
trade with the help of implementing better associations within different countries. It is
very easy to interchange certain products and services with other nations. It has included
technological advancements that are an advantage with respect to the growth of economy.
It has been examined that globalization has the huge scope of marketing by enabling
cross border transactions ( Tatiana, 2021). Marketers can efficiently approach to their
international audiences which would develop their existing brand image. Besides this
competition has also been increased with the effect of globalization because now the
foreign companies are providing their goods and services at reduced prices. With regards
to this the global marketing has become an emerging trend which creates an influence on
all the marketing practices in an efficient way.
 Technology: - For the current situation technology is one of the most significant parts of
a business enterprise. Almost all the business activities are done with the help of
technology only. By looking at the area of marketing there are many innovative tools
which are used in order to get better outcomes ( Stovin, 2021). Now corporations use
different digital approaches and online platforms in order to promote the product at large
level. Whether it is a small company or a large organization all of them use different