MGMT20143: Think Big Assessment 2022

MGMT20143: Think Big
Term 2, 2019
Assessment 2: Idea Generation

Executive Summary
While using wireless internet, there is limited connectivity to internet which makes users very
devastated. Over the recent years, many and many of users have embarked on use of wireless
network making the signals unreliable. Radio waves have been used maximumly, other
resources needs to be exploited. For this case light is the resource to be exploited. Light
transfer data rates at 10 mega bits per second as compared to radio waves. Based on this light
is the future of internet in data transfer.

Table of Contents
1. Introduction.........................................................................................................................4
2. Discussion..............................................................................................................................4
2.1. Explanation of the market problem that needs solving and the reason why innovation
is required...............................................................................................................................4
2.2. Customer benefits to be generated by the idea................................................................5
2.3. Proposed business model................................................................................................6
2.4. Key interrelationships in the BM that would support the success of the idea................6
2.5. Critical success factors to be managed............................................................................7
2.6. Critical risks and assumptions.........................................................................................7
2.7. Feasibility of the idea......................................................................................................8
3. Conclusion..............................................................................................................................8
References:...............................................................................................................................10
Appendices:..............................................................................................................................11

1. Introduction
The Li-Fi (light fidelity) innovation was proposed by the German Scientist, in particular,
Harald Haas. The principle capacity of this innovation is to transmit the information by
means of light. This innovation is untainted for rapid remote correspondence in a confined
district, and it offers numerous advantages over Wi-Fi innovation, for example, high data
transmission, usability, productivity, and wellbeing. These frameworks can impart from road
lights to auto-guided autos thinking carefully(Abdallah, & Boudriga, 2016, July). As the light
speed is unrivaled; consequently, the information correspondence speed is additionally
quicker in the current framework. Moreover, this innovation can be actualized for expedient
information access for the PCs, and contraptions that will be transmitted during the shaft in a
room. Li-Fi-light loyalty is like Wi-Fi innovation, and it is one of the things to come remote
correspondence advancements(Nandagopal, Rani, Jeylani, & Maheswari, 2018). The principle
highlight of this innovation incorporates completely arranged, bidirectional, and fast remote.
These days, the most drifting area in remote correspondence is Wi-Fi, and web clients are
likewise being expanded each year. For getting better speed, effectiveness, data transmission,
Li-Fi innovation has developed. The information transmission in this innovation should be
possible utilizing light on the grounds that the light power changes snappier than the human
eye for catching. The scope of information transmission in L-Fi is quicker multiple times than
Wi-Fi(Agyemang, Kponyo, & Mouzna, 2017, November).
2. Discussion
2.1. Explanation of the market problem that needs solving and the reason why innovation is
required
There has been huge improvents in communication systems such as 3G, 4G, and 5G.
Despite all these effort by the innovators, there is insufficient radio frequency as compared to