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The marketing and advertising product is based on seeking consumer attention of Spain and Egypt summer holiday trip 2019. ADVERTISING CAMPAIGN In hospitality industry Thomas cook mainly make the plane and campaign which is includedhowtheorganizationcanimprovetheirserviceandalsodefinehow organization can maintained service and proportional department in company. Advertisement message:This campaign will be arranged in April 2019 and this will last for one month from date of starting. ADVERTISEMENT EFFECTIVENESS The Thomas cook make camping for advertisement which define how thy promote their service in the market like they give advertisement on television and gives ads on social media and also give ads on promotional site for that customers are attracted with their service. Budget:The budget that is arranged for the campaign will be approx. pound 50,000. Execution:Ads of this campaign will be executed on social media one month before the registration. End of advertisement:Have patience and do not forget to login the website. All offers will be displayed on the website after registration.