MiniMaster Sports Company Assignment Report
Added on 2022-09-18
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MiniMaster sports company
INTRODUCTION TO BRAND COMMUNICATION
NAME
PROFESSOR
COURSE
DATE
INTRODUCTION TO BRAND COMMUNICATION
NAME
PROFESSOR
COURSE
DATE
A brief background to the organization
MiniMaster sports company
This is a gaming company located in Leominster, Herefordshire. It is basically a retail industry
with a company size of between 1-10 workers.it was founded in the year 2013 and privately held
by Simon Winfield and director Bill harper.
The company usually designs, produces and markets the real sports action games. The main
game that inspires the development of the company is the golf classic game. It also led to the
development of Minimaster football which is typically a fun and problematic action game.
Fig 1.1 Background
This generally incorporates various skills, tactics and opportunities to design drama. Its features
are customized and innovative to offer precise game gameplay, also high tech display
MiniMaster sports company
This is a gaming company located in Leominster, Herefordshire. It is basically a retail industry
with a company size of between 1-10 workers.it was founded in the year 2013 and privately held
by Simon Winfield and director Bill harper.
The company usually designs, produces and markets the real sports action games. The main
game that inspires the development of the company is the golf classic game. It also led to the
development of Minimaster football which is typically a fun and problematic action game.
Fig 1.1 Background
This generally incorporates various skills, tactics and opportunities to design drama. Its features
are customized and innovative to offer precise game gameplay, also high tech display
What were the key objectives of the advert
Making potential clients aware of the existence of gaming products. It also attract new customers to acquire attention and build brand
awareness. It is also aimed at increasing the sales volume and profitability of the gaming products (Balci,and Özgen, 2017,p.34).
Advertising has constantly developed since its initiation because of sponsors reliably looking for the best ROI (rate of profitability)
conceivable.
Regular publicizing stages, for example, Television and Radio have been used by organizations to advance their items and
administrations for a considerable length of time.
Be that as it may, the fame of publicizing on these mediums has declined because of expanding costs and diminished ROI.
While a few organizations are as yet exploiting the conventional publicizing stages, numerous others have turned to advance themselves
somewhere else.
Fig 1,1 adverts
One of the most current mediums being utilized for publicizing is computer games
Making potential clients aware of the existence of gaming products. It also attract new customers to acquire attention and build brand
awareness. It is also aimed at increasing the sales volume and profitability of the gaming products (Balci,and Özgen, 2017,p.34).
Advertising has constantly developed since its initiation because of sponsors reliably looking for the best ROI (rate of profitability)
conceivable.
Regular publicizing stages, for example, Television and Radio have been used by organizations to advance their items and
administrations for a considerable length of time.
Be that as it may, the fame of publicizing on these mediums has declined because of expanding costs and diminished ROI.
While a few organizations are as yet exploiting the conventional publicizing stages, numerous others have turned to advance themselves
somewhere else.
Fig 1,1 adverts
One of the most current mediums being utilized for publicizing is computer games
Who is the target audience, and what is the advert USP?
The target audience is the kids and also adults who are mainly football and gold diehard fans.
On the open doors that developing media may offer advertisers in the computer game industry, gaming
crowds likewise reflect target crowds of numerous purchaser confronting brands (Glanfield,2018,p.56).
This implies video gaming stages could be an extraordinary spot for brands to associate with their intended
interest groups.
Fig 1.3 Target audience
Gamers are essentially twenty to thirty-year-olds, equally split in gender, and have matured with the gaming
business. While they were youngsters when the most punctual, less-refined games came out, recent college
grads have become very well informed and have grasped the present progressively creative gaming stages.
The target audience is the kids and also adults who are mainly football and gold diehard fans.
On the open doors that developing media may offer advertisers in the computer game industry, gaming
crowds likewise reflect target crowds of numerous purchaser confronting brands (Glanfield,2018,p.56).
This implies video gaming stages could be an extraordinary spot for brands to associate with their intended
interest groups.
Fig 1.3 Target audience
Gamers are essentially twenty to thirty-year-olds, equally split in gender, and have matured with the gaming
business. While they were youngsters when the most punctual, less-refined games came out, recent college
grads have become very well informed and have grasped the present progressively creative gaming stages.
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