Running head: MOTIVATION AND EMPLOYEE RELATION Motivation and Employee relationName of the Student:Name of the University:Author note:
1MOTIVATION AND EMPLOYEE RELATIONTable of ContentsIntroduction..................................................................................................................................3Objective.......................................................................................................................................3Purpose.........................................................................................................................................3Scope............................................................................................................................................3Overview of the company............................................................................................................3Performance................................................................................................................................3Recommendations.......................................................................................................................4Conclusions.................................................................................................................................5
2MOTIVATION AND EMPLOYEE RELATIONIntroduction Objective - The following report contains the analysis of the super market Woolworth’semployment culture and how motivation contributes to this factor.Purpose - The purpose of this report is to analyse the company’s employment culture as well asto get an idea of what makes it employee friendly and details that are essential to get a properbackground of the organisation. Scope - Woolworths has grown rapidly during the last 90 years. Though the competition washigh in the retail sector they have shown proper employee culture and became Australia’s mostnoted organisation in terms of sales and company value too (Parker 2014). Therecommendation is the new scope for further research.Overview of the company Woolworths is an Australian company, which is in retail industry and in the industry forabout more than 90 years. Since 1924 it has grown rapidly and thus became an internationalsupermarket. First it started sourcing different grocery products, has more than 3000 stores andserves millions of customers per day(Woolworths.com.au 2018). It also offers everyday lowpricing to their customers. The fresh produce of the majority of Australia is sourced by them.They also go through the Quality assurance programs in the company. They also have goodtraining and development programs in the company for their employers. The managementconsists of a large scale of employees. It also takes care of their customers throughout theshopping process. It also uses a self-service checkout in their retail stores. Performance Woolworths have average to good review to work for in the online portals. The companyis also known as to provide benefits to the people in the company and proper incentives andrewards. Woolworths is listed in the LinkedIn’s top most companies with respect to the workingenvironmental factors. The main factors that contributes to motivate the people to work forWoolworths also lies in the company’s reputation and brand identity, which can be labelled as ahygiene motivation factor of the company. The company has grown through the last 80 yearsand expanded while they were growing. The company has performed well in the industry. Thesales department of the company also achieved notable success. The growth rate was 25.6 %
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