Motivation of Employees in Hospitality Business

Running head: MOTIVATION OF EMPLOYEES IN HOSPITALITY BUSINESS
Motivation of Employees in Hospitality Business
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Name of the Student:
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1MOTIVATION OF EMPLOYEES IN HOSPITALITY BUSINESS
Table of Contents
1. Problem Statement and Research Objectives..............................................................................2
1.1. Problem Statement................................................................................................................2
1.2. Research Objectives..............................................................................................................2
2. Research Design..........................................................................................................................2
2.1. Core Function.......................................................................................................................2
2.2. Informational Requirements.................................................................................................3
2.3. Methodology.........................................................................................................................3
3. Data Collection Methods.............................................................................................................3
4. Qualtrics Survey..........................................................................................................................4
4.1. Qualtrics Questionnaire Type...............................................................................................4
4.2. Level of Measurement..........................................................................................................5
5. Sample Selection.........................................................................................................................5
6. Data Analysis Techniques...........................................................................................................6
7. Ethical Considerations.................................................................................................................7
References........................................................................................................................................8
Appendices....................................................................................................................................10
Likert Rating Scale based Survey Questionnaire for Employees..............................................10

2MOTIVATION OF EMPLOYEES IN HOSPITALITY BUSINESS

3MOTIVATION OF EMPLOYEES IN HOSPITALITY BUSINESS
1. Problem Statement and Research Objectives
1.1. Problem Statement
In the growing era of fierce competition within the Australian tourism industry, several
experts have identified that several challenges are faced in the area of human resource
management (Du Plessis, Douangphichit and Dodd 2015). Such issues include high employee
turnover due to poor motivation of employees in workplace because of inadequate benefits, low
compensation rates, poor employee morale and unsuitable working conditions that requires to be
addressed for success of the hospitality business.
1.2. Research Objectives
The objectives of the current research that are to be attained through successful
accomplishment of the study are indicated below:
 To analyse the motivation level of employees working within the Australian tourism
industry
 To evaluate the ways in which lower and higher employee level needs affects motivation
of employees
 To investigate the major motivation factors for employees working within the hospitality
business that encourages their further growth in the industry