Environmental Business Audit of Nike: PESTEL and SWOT Analysis

ENVIRONMENTAL BUSINESS AUDIT
NIKE

TABLE OF CONTENTS
• Introduction
• PESTEL analysis
• SWOT analysis
• Recommendation
• Conclusion

INTRODUCTION
• Business environment refers to the factors which affect
the organization.
• The business environment is bifurcated into two parts
internal and external.
• The present report will highlight the pastel analysis as
external environment.

PESTEL ANALYSIS
• It refers to the plans of action which utilized to identify the
component which are related to the enterprise.
• It gives assistance in increasing the scale of the structure net
profit as well as render more customers.
Political factor
• In the analysis the P stands for the political environment
which affect the performance of the organization.