Global Management Practices of Nintendo

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Portfolio Project 3
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Are any employees of your company represented by labour unions or covered by
collective bargaining agreements? Are any of these employees working outside of the
United States?
A great range of Nintendo products including the likes of 3Ds and Amiibo toys are being
manufactured in China. The products reach America through the by cargoes via the west
coast. One commendably big labour union formed by the Dock workers of Nintendo is
operating in this area of China. Again, Aloupis et al. (2015) opines that another popular
forum linked with the Nintendo Corporation is the NeoGAF, which is a gamer’s forum who
are passionate about the Nintendo games. The forum comprises of members form many
progressive nations of America, Asia and Europe. They strongly resented the dropping out of
Alison Rapp on the ground of Corporate Ethics. Other small employees union, both political
and apolitical are present within the realm of the USA also.
Does your company employ expatriates in any overseas operations it might have? If so,
what resources does the company provide to train expatriates before they go to the
foreign location? Does the company also provide training or support for expatriates
during the repatriation phase?
Expatriate employment is common for Nintendo of America. They post Japanese expatriates
in the game designing centres of the company operating in Japan. One loophole of Nintendo
is their prohibitive cost policy for training expatriates from overseas. Resources such as
communication training for the expatriates in countries like Japan and China where most of
the overseas expatriates of the organisation are posted. The organisation also maintain a
stable congregation of managers who have the capacity of acquainting with and working in
foreign cultures. Again the organisation also recruits locals from the home country as HR

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recruiters in other countries. Hence, the HR department is able reflect the skills of the
employees in a better way. During the repatriation phase, the employee provides
technological training to the employees mainly so that they are able to update to the work
standards of the company.
To what extent, or in what ways, does your company use the Internet for employee
training and development?
The DS platform of Nintendo is being used by the company for employee training program.
They belie that since most of the people are acquainted the DS facility, the training time can
be halved by using this. During the seasoning period in the company the employees learn
game development courses and receive induction from the R&D department that is situated in
the home country, over the internet. According to Bower et al. (2014), the monitoring of the
employees’ learning is also done over the internet. The employees also have a chat forum
where they can discuss their issues. The recipients of this forum involves employees all over
the world.
What products are sold in the company’s international markets? Do they vary by
country or by region?
The gaming consoles of Nintendo that have been made by focusing on the gaming needs of
the kids aged under 12 years of age. The elders are accustomed to enjoying gaming in their
PCs, tablets or mobile phones. On the other hand, the Wii U gaming facility have not been
popular in China. The Super Mario gaming series have been a monster launch in the western
countries. The European countries had greatly accepted the game. Recently, the company
made a strategic effort to occupy the South Asian market with single product strategy. They
launched Pokémon Go. The game was a huge success with the customers of all age groups in