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Reference Document for Online Consumer Reviews and Word-of-Mouth Communication

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Added on  2023-06-05

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This reference document provides a comprehensive list of research articles on online consumer reviews and word-of-mouth communication. It includes studies on the impact of reviews on sales, the credibility of electronic word-of-mouth, and the motives and consequences of reading and writing reviews.

Reference Document for Online Consumer Reviews and Word-of-Mouth Communication

   Added on 2023-06-05

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Reference Document for Online Consumer Reviews and Word-of-Mouth Communication_1
1REFERENCE DOCUMENT
Ahluwalia, R. (2012).How prevalent is the negativity effect in consumer environment. Journal
of Consumer Research, 29, 270-279.
Alba, J., Lynch, J., Weitz, B., Janiszewski, C., Lutz, R., Sawyer, A., & Wood, S. (2007).
Interactive home shopping: consumer, retailer, and manufacturer incentives to participate
in electronic marketplaces, Journal of Marketing, 61, 38-53.
Albers, M. J. (2017). Quantitative Data Analysis—In the Graduate Curriculum. Journal of
Technical Writing and Communication, 47(2), 215-233. Retrieved from
https://eric.ed.gov/?id=EJ1139306.
Almost 50% increase in people shopping with their phone. (2018). Retrieved from
https://www.irishexaminer.com/ireland/almost-50-increase-in-people-shopping-with-
their-phone-467689.html
Arndt, J. (2007). The role of product-related conversations in the diffusion of a new product.
Journal of Marketing Research, 4, 291–295. Doi: 10.2307/3149462.
Arsal, I., Woosnam, K. M., Baldwin, E. D., & Backman, S. J. (2010). Residents as travel
destination information providers: An online community perspective. Journal of Travel
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Bickart, B., & Schindler, R.M. (2010). Internet forums as influential sources of consumer
Blodgett, J. G., Granbois, D. H., & Walters, R. G. (2013). The effects of perceived justice on
complainants' negative word-of-mouth behavior and repatronage intentions. Journal of
Retailing, 69(4), 399-428. Doi: 10.1016/0022-4359(93)90015-B
Reference Document for Online Consumer Reviews and Word-of-Mouth Communication_2
2REFERENCE DOCUMENT
Burzynski M. H., & Bayer, D. J. (2007). The effect of positive and negative prior information on
motion picture appreciation. Journal of Social Psychology, 101, 215-218
Can good reviews be bad for business? | Reevoo. (2018). Retrieved from
https://blog.reevoo.com/good-reviews-bad-business
Casaló, L. V., Flavián, C., Guinalíu, M., & Ekinci, Y. (2015). Avoiding the dark side of positive
online consumer reviews: Enhancing reviews' usefulness for high risk-averse
travelers. Journal of Business Research, 68(9), 1829-1835.
Chaiken, S. (2008). Heuristic versus systematic information processing and the use of source
versus message cues in persuasion, Journal of Personality and Social Psychology, 39(5),
752–766
Chatterjee, P. (2011) Online Reviews – Do consumers use them? ACR 2001 Proceedings, eds.
M. C. Gilly and J. Myers-Levy, Provo, UT: Association for Consumer Research, 129-134
Chen, C. H., Nguyen, B., Klaus, P. P., & Wu, M. S. (2015). Exploring electronic word-of-mouth
(eWOM) in the consumer purchase decision-making process: the case of online holidays–
evidence from United Kingdom (UK) consumers. Journal of Travel & Tourism
Marketing, 32(8), 953-970. Doi: 10.1080/10548408.2014.956165
Chen, Y., & Xie, J. (2008). Online consumer review: Word-of-mouth as a new element of
marketing communication mix. Management science, 54(3), 477-491.
Cheung, C. M., & Thadani, D. R. (2012). The impact of electronic word-of-mouth
communication: A literature analysis and integrative model. Decision support
systems, 54(1), 461-470.
Reference Document for Online Consumer Reviews and Word-of-Mouth Communication_3
3REFERENCE DOCUMENT
Cheung, C. M., Lee, M. K., & Rabjohn, N. (2008). The impact of electronic word-of-mouth: The
adoption of online opinions in online customer communities. Internet research, 18(3),
229-247.
Cheung, M. Y., Luo, C., Sia, C. L., & Chen, H. (2009). Credibility of electronic word-of-mouth:
Informational and normative determinants of on-line consumer
recommendations. International journal of electronic commerce, 13(4), 9-38.
Chevalier, J. A., & Mayzlin, D. (2006). The effect of word of mouth on sales: Online book
reviews. Journal of marketing research, 43(3), 345-354.
Chi-Square Test of Independence - Statistics Solutions. (2018). Retrieved from
http://www.statisticssolutions.com/academic-solutions/member-resources/member-
profile/data-analysis-plan-templates/data-analysis-plan-chi-square-test-of-independence/
Christodoulides, G., Michaelidou, N., & Argyriou, E. (2012). Cross-national differences in e-
WOM influence. European Journal of Marketing, 46(11/12), 1689-1707.
Christozov, D., Chukova, S., & Mateev, P. (2009). Informing processes, risks, evaluation of the
risk of misinforming. Foundations of informing science, 323-356.
Crunchbase,Lazada management team informaton. (2018). Retrieved from
https://www.crunchbase.com/search/people
Datt, S. (2018). Defining research strategy in a research paper on business studies. Retrieved
from https://www.projectguru.in/publications/research-strategy-business-studies
Davis, A., & Khazanchi, D. (2008). An empirical study of online word of mouth as a predictor
for multiproduct category ecommerce sales. Electronic markets, 18(2), 130-141.
Reference Document for Online Consumer Reviews and Word-of-Mouth Communication_4

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