Determine Feasibility of Online e-Commerce for the Business

Audience Identity and Needs
Primary audience: John Peterson
Relationship: Employer
Intended Use of Document: Determine Feasibility of Online e-Commerce for the business
Prior knowledge about this topic: Little
Additional information needed: TBD
Probable questions: Unknown
Audience's Probable Attitude and Personality
Attitude toward topic: Receptive
Probable objections: Unknown
Attitude toward this writer: Receptive
Organization climate: Financial
Persons most affected by this document: Cautious
Temperament: Curious
Reaction to document: Skeptical
Risk of alienating anyone: None
Audience Expectations about the Document
Reason document originated: My idea
Acceptable length: Concise
Tone: Business
Cultural Considerations: U.S.A audience
Due Date: Oct, 11st

Determine Feasibility of Online e-Commerce for the business
Prepared for
Store Manager
e-Commerce Fulfillment Associate
by
Matthew Lee
September 26, 2018

1501 holleman dr,
College Station, TX, 77840
September 26, 2018
John Peterson
1100 W Dallas St,
Conroe, TX, 77301
Dear Mr. Peterson
Through this letter, I present the first draft of my research proposal on the determination of the
most feasible online ecommerce for the business. As per my opinion, with the rapid advancement
in technology over the last two decades, e-commerce has experienced several number of new as
well as advanced technological approach that posses the potential to enhance the sales as well as
the revenue of organizations. I strongly believe that implementation of well designed and ready-
to-run online store possess the potential to boost international sales of the company. The online
stores will enable the consumers to order, select their payment procedure, pay as well as track the
delivery process on their product all from the online store. Thus as per my opinion the
management of the organization should adopt the new concept of e-commerce. For this, I believe
that the management should provide effective training to the employees as well as appoint
excellent website developers in order to develop an excellent online store.
I will be highly obliged if you grant my request for the proposal and provide me with the
opportunity to conduct a research on the above mentioned topic.
Yours Sincerely
Matthew Lee