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Introduction to Information Technology
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Abstract Information technology is a very important aspect nowadays which is used in creating and manage database by helping everyone to solve the problems with their computer or mobile phones to make sure about the effectiveness and security of business. Information technology also helps an individual for their personal and entertainment purpose. As technology is growing very rapidly it helps the business to improve the functioning, increase transferring of data, information by using various computer networks and a great impact of artificial intelligence to improve business.
Table of Contents Abstract............................................................................................................................................2 INTRODUCTION...........................................................................................................................3 Literature review.............................................................................................................................3 Discuss the impact of IT in helping businesses to enhance their operations..........................3 Importance of ethical and social issues which are increasingly becoming significant in the virtual world...........................................................................................................................4 Identify and discuss different types of computer networks with their impact on businesses.4 Discuss the impact of Artificial Intelligence (AI) in enhancing their businesses..................5 Analysis and discussion...................................................................................................................5 Impact of IT in helping businesses to enhance their operations.............................................5 Importance of ethical and social issues in the virtual world..................................................6 Different types of computer networks with their impact on businesses.................................7 Impact of Artificial Intelligence (AI) in enhancing their businesses.....................................8 CONCLUSION................................................................................................................................8 REFERENCES................................................................................................................................9 1
INTRODUCTION Information technology is all about building communication networks for a company to manage and deliver information using data, voice and video. There are many areas in which this technologyisusedlikecomputerprogramming,MIS(Managementinformationsystem), database administration, multimedia conferencing and so on. IT helps in the increment of productivity and efficiency of a business as it helps in maintaing all the records of various clients of various companies.In this report, Barclayshas been taken here is a multinational universal bank, founded on 17 November,1690 and headquartered in London, UK. It also offers some personal banking services through branches of post office. Customers of Barclays and consumers of other banks can use Barclays ATMs for free in the UK. This report covers various impacts of IT which helps the business to enhance operations, importance of ethical and social issues of IT in the virtual world. This also covers information technology which give the best tools for communicating with consumers and solving the problems which is a very important part of every business as a happy consumer base will keep connected to the firm and helps in the growth of business. Literature review Accordingto(Demortain,2017),informationtechnologyisthestudy,designor management of computer based information system specially, software application and computer hardware. This is referredtothe use of computer system for assembling, storing or operating any information which is very important in business and the area of computing. Discuss the impact of IT in helping businesses to enhance their operations. Information technology has a very important effects like improvement in process, developing worker skills and product development which increase productivity in business operations. According toDemortain, 2017 itwill improve effectivity and workflow that helps in developing automotive process of business which not only reduce the cost of operation but also saves time. It provides the capability to access the network of company by working remotely as it provides the capacity to get the work done even when a person is not present physically (Copacino, 2019). With the rise in popularity of IT, mobile technology has gained its position 2
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very rapidly in the market. Information technology provides the relevant resource to keepdata on a very secured manner. In technology, security plays a huge role in business which results in protecting financial data, confidential executive decisions which leads to competitive advantages. Importance of ethical and social issues which are increasingly becoming significant in the virtual world. Ethical issues are very important aspect of information technology. As IT involves the components which are used to store and handle the information at minimum level in the wide area of education, health, banking at a large level. Social issues are the problems which affect many people in the society as growth in this technology caused a major shift in the way that society operates. According toDemortain, 2017, there are various ethical and social issues faced by information technology includes: Misuse of personal information:It is a kind of criminal fraud in which a person is trying to obtain sensitive information like user name, password, information of banks etc. It can be possible with the use of various latest technologies like hacking which is used in both positive or negative ways(Murph, 2017). Advance fee fraud:In this ethical issue, a target victim will promise a lot of money all for helping them which is a fraud for that person. Individuals are required to pay a fee before receiving promised services or products which are never given. Communication breakdown:It is a kind of social issue in which socialising in the family is always an important part which strengthen the bond between everyone. Nowadays everyone are busy with their laptops, smartphone or tablet and also when the whole family is out for dinner and still watching on the screens rather than talking with one another which shows that all are involved in technology that they don't have any time for themselves. Identify and discuss different types of computer networks with their impact on businesses. A computer network is a group of computer connected with each other which enables the computertocommunicatewithanothercomputerandsharetheirresources,dataand applications. According toDemortain, 2017, networking in computers enable the workers to share ideas easily and efficiently which increases the productivity and generates income for the company(Ferreira, Teixeira and Rammal, 2021). There are various types of computer networks: 3
LAN:It is a local area network that connects computer together within a limited area. This is the most common and popular network design which is found in most of business, buildings, homes etc. to share the information and resources. Two important technologies which are involved in this network are ethernet and wifi. Examples are: school, college, library, office etc. WAN: It stands for wide area network which is a large computer network. This connects groups of computers or communication devices over large geographical distances. It can also be defined as a group of local area networks which communicate with each other. It is widely used in the business, government, ad education. Internet is the most common example of this network in which these networks does not require devices which are dependent on physical cables to connect with network(Kaur, Sood and Kaur, 2017). MAN: It stands for metropolitan area network which covers a larger geographic area by connecting different LAN to form a larger network. In this, a device which is used for the transmission of data through MAN are Modem and cable used to give link to the internet. Example of MAN are networking in towns, multiple buildings and so on. These are the part of telephone company network which provide high speed DSL line to the consumers or cable TV network in a city. Discuss the impact of Artificial Intelligence (AI) in enhancing their businesses. Artificial intelligence is the affection process of human intelligence by machines or robot controlled by a computer to perform tasks which are done by humans because they need human intelligence and judgement. According toDemortain, 2017, this field also combines computer science and data sets for solving all the problems. There are various impacts of artificial intelligence to enhance the businesses as it saves time and money by improving the routine processes and tasks(Gromova, 2019). This will help in increasing the productiveness and efficiency to make the fastest business decisions which is based on output. Artificial intelligence also helps in improving sales forecasting, improvement in communication through which sales professionals will manage their time and recognise the need of consumers by creating models that examine datasets and expose factors that affect profit. It also helps in simplifying the customer support in which they answer queries quickly, available 24/7. Up to 80 percent of customer support interactions could be handled by chatbot and more than 40% of people are preferring live chat (The impact of AI in business, 2019). 4
Analysis and discussion Impact of IT in helping businesses to enhance their operations. In Barclays bank, information technology means building communication network for a company, creating and administering databases, help the workers to fix the problems with computer or mobile phones to make sure about the security of business information system (Charles and Emrouznejad, 2019). This is the fastest growing industry which means the use of hardware, software and services to manage and deliver the information using voices, data and video. Information technology has a great impact on marketing in Barclays bank as nowadays everything is online so people are using internet marketing by using advertising methods like SEO, instagram etc. which are more better than traditional marketing. This is all because through this finding target audiences, discovering needs and building marketing campaigns to convince them to buy. In case ofBarclays bank, with the arrival of innovation in the banking industry, change in banking practices is very fast. This industry has placed its technology from the ATM machine to artificial intelligence technology which is now available in banks. As the emerging technological trend in market, banks are also running very fast in the market by using cloud technology which use the information technology to give benefits to provide time and resource management. Customers have the capability to perform online transactions , transferring funds, make deposits and request withdraws from their personal computers. So, IT enables Barclays in product development, better market structure, implementing various techniques for control of risks and helps the financial mediators to reach distant markets(McGuire, 2017). Importance of ethical and social issues in the virtual world. Ethical and social issues includes privacy and confidentiality, issues related to individual responsibility, ethnicity etc. Ethics in the virtual world us the most necessary part for the users because humans should have ethics of using the internet. Virtual world is a medium for all individuals to interact with other individuals easily so these persons do not need to face to face share the information(Chunli, 2019). Technology have a wide area of applications like banking sector, education, health etc. which is necessary to have the knowledge of security, privacy issues and main negative impacts of IT. To cope up with all these issues of IT society, it is necessary to find out ethical issues. Some ethical issues faced by information technology are: 5
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Access right:In this aspect of ethical issue, it becomes a high priority for IT and computer world with the great progression in technology. In context to Barclays bank, electronic commerce and payment system development on the internet increase this problem for bank as network on the computer cannot be made safe from unofficial access (Battershill and Ross, 2017). As banks are allowing online transactions, transferring funds etc. for customers from home which is again possible through the use of internet but at the same time it becomes risky too if it is accessed unofficially. Big data and privacy:With the growth and development in digital technologies, IT have brought a drastic change in financial sector too. A rapid approval of technology in society, economy and financial sector by the use of cloud computing, artificial intelligence, block chain, biometrics assist finance sectors like banks as a new move of digital competitor and changing activities by various people. In context to Barclays bank, to maintain the trust of consumers, banks has the extreme intensity and duty to protect security, privacy and data. This results in facing two situations by the banks : cybersecurity and data protection. Barclays banks are managing proper database management system and provides trust to consumers thatthey are getting best products. Social issues are subject that impact most of the people which help an individual to understand hat there are many reasons to think and formulate the same issue. Information technology is also important in everyone's lives as it aids in offering various tools to uplift the development and exchange the information to make everything easy and solving all the issues. Ethical banking practice:In this, money will be invested socially and morally in a positive way and won't be invested in any other thing which could harm a society. In case of Barclays bank, they promise their consumers that they will not invest their money in products like alcohol, tobacco, weapons etc. This will help the bank to maintain the brand reputation which help them to expand consumer base and increment in income(Meredith, and Shafer, 2019). Different types of computer networks with their impact on businesses. Computernetworksaretheinterconnectionsofvariouscomputersforsharingof information, resources and many more. These devices are connected through the links can be called as communication channels. Various types of computer networks are: 6
LAN: It stands for local area network. This is a most common computer network which interconnects all the devices in a limited area like within a same building, home. The simplest internet-connected LAN needs a router and other devices via Ethernet cables or Wi-Fi hotspot. In case Barclays bank, it use this network to serve for a small purpose for a limited area. WAN: It stands for wide are network that connects smaller networks which allow localized networks to connect with one another across a long distances. It is a type of telecommunication network which interconnect devices from multiple locations. This network is used by schools, banks, libraries etc. Internet is the world's largest WAN as it is the most diverse form of a computer network in the world. Transmission control protocol / Internet protocol, packet switching are some of the technologies of WAN which are used to transfer the data(Brunner, Mussmann and Breu, 2018). In relation toBarclay, they use it to transfer data from their branches for daily functions as it is less expensive. MAN: This stands for metropolitan area network which connects multiple LANs in a large area but it is smaller than a WAN. It provides internet connectivity for LANs ina metropolitan region and interconnect them to the wide area network. It is designed for those consumers who need high speed connectivity and communication via high speed carriers like fiber optic cables. In case of Barclays, for various telephones and television, they use this network to provide high speed DSL lines which are used to deliver high speed internet. WLAN: It stands for wireless local area network. It is a wireless network of computers which connects two or more devices using wireless communication. Mobile phones, laptops, tablets, internet audio systems are the examples of WLAN devices which can be built using various wireless network protocols like wifi or bluetooth. In case of Barclays bank, they use many devices like laptops, mobile phones etc. for their daily use which is very useful for daily activities of regular personal communications. PAN:This is known as the personal area network in which a network is related to the exchange of information in the locality of a person. These connections can be done wired or wireless which are used to protect all data and used very easily without any complications inside it. Examples of PAN are: bluetooth, bar code scanners, speakers, video game consoles and so on (Ustundag and Cevikcan, 2017). In context to Barclays bank, as it is a multinational bank which definitely keep managing its database management system and to transfer a lot amount of data, it use this network between devices like computers. 7
Impact of Artificial Intelligence (AI) in enhancing their businesses. Artificial intelligence is the effect of human intelligence processes which is demonstrated by machines. It is a huge branch of computer science which is related to the building of various smart machines who is able to perform a work. It also saves time and money by optimising routine process and tasks which increase productivity. Artificial intelligence improve customer relationships and helps companies to ease their work. In case of financial organisation like Barclays bank use this technology to identify fraud and unusual transactions, customer service and help to make decisions for cybersecurity and risk management(Ding and Phan, 2021). Some artificial intelligence examples which are used in Barclays bank are:Mobile banking:This is one example of artificial intelligence which is more active, personal, and modern which is used by Barclays bank to do all the transactions remotely, finding ATM locations etc. using mobile devices like smartphones or tablets. AI chat bots:This is a computer program which use human conversation through voice commands or text chats or both. This is most popular in Barclays bank which is used to communicate with consumers and save a lot of time for each conversation that the chat bot handles. This digitization in a bank give various advantages in various things like fraud transactions, digital paymentsetc. which improves the experience of customers by delivering meaningful customer engagement and build strong relations with its customers(Hafner and Kaiser, 2021). 8
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CONCLUSION It is concluded from the above report that information technology helps the business, government and individuals to improve effectivity and efficiency. Information technology offers various tools, to boost growth, to exchange information and to solve all the problems. Ethical and social issues are becoming most important factor for an organisation to maintain the privacy, security and unity of data. In information technology, networking allows the people to share ideas very easily and working very effectively. Computer networking increase productivity of the organisation which is important for each of the organisation. With the improvement in technologies on a daily basis, artificial intelligence is becoming a wide sector in an information technology which is used to enhance the speed and effectiveness of human efforts. 9
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McGuire, M. R., 2017. Introduction: The interface of climate change and food security. InThe Routledge Handbook of Technology, Crime and Justice(pp. 1-14). Routledge. Meredith, J. R. and Shafer, S. M., 2019.Operations and supply chain management for MBAs. John Wiley & Sons. The impact of AI in business, 2019.[Online] Available through; <https://medium.com/swlh/the- impact-of-ai-in-business-a14d8e98b7b9> How Security Technology Improves Business Operations,2018. [Online] Available through; <https://www.securitymagazine.com/articles/89706-how-security-technology-improves- business-operations> 11