Online Test: 2019-HS1-PUB30001-Events Management

Take an online test on Events Management. Test includes multiple-choice and true/false questions. Test results released 1 hour after test closes.

Online test
Due 31 May at 17:00 Points 62 Questions 45
Available 29 May at 17:00 - 31 May at 17:002 days Time limit 120 Minutes
Instructions
Attempt history
Attempt Time Score
LATEST Attempt 1 56 minutes 32 out of 62
Correct answers will be available on 31 May at 18:00.
Score for this quiz:32 out of 62
Submitted 30 May at 23:50
Instructions and details for Test:
Weighting: 20%
Opens: 29 May at 5pm (Week 12)
Due: Complete the test by 5pm Friday 31 May (Week 12).
ULOs: This assignment supports unit learning outcome 1, 2, 3 and 4.
Attempts: You can only attempt the test once.
Duration: The test is timed for 2 hours
Use of sources: This test an open-book test. You are permitted to use internet sources and/or learning
materials during this test.
Question types: The online test will include multiple-choice and true/false questions.
Content/material: This test will be based on the content covered from Weeks 1–12 (Revision is provided
the Week 12 lecture materials).
Test results released: Your marks on this test and the correct answers will be made available 1 hour aft
after the test closes.
Before you start—get your technology ready
Online test: 2019-HS1-PUB30001-Events Management https://swinburne.instructure.com/courses/14167/q
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This attempt took 56 minutes.
0 / 1 ptsQuestion 1Incorrect
Human Resources have the role of managing communication on the day of
the event between all the staff and volunteers.
True
1 / 1 ptsQuestion 2
When we refer to rehabilitation as part of the shut-down of an event, we are
referring to:
returning the venue site back to its original condition.
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0 / 1 ptsQuestion 3Incorrect
What is the most important answer in order of sequence from the following
statements regarding Legal and Risk?
Sponsorship contracts will include specific objectives, which the event
managers must deliver.
0 / 1 ptsQuestion 4Incorrect
Integrated marketing for events simply refers to including all the consumer
products and services on the promotional material.
True
Online test: 2019-HS1-PUB30001-Events Management https://swinburne.instructure.com/courses/14167/q
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1 / 2 ptsQuestion 5Partial
Which of the following statements can apply to the role of the Administration
team?
The Administration team ensures that planning remains on track and that
communication across the various elements of the event remains effective.
1 / 1 ptsQuestion 6
The tourism experience for mega events can have a considerable influence
on the event experience itself.
True
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0 / 1 ptsQuestion 7Incorrect
The feasibility study for an event is conducted in what phase of planning?
Evaluation Phase
0 / 4 ptsQuestion 8Incorrect
Late on the Saturday night of the festival weekend, after the festivities have
ceased for the evening, the festival’s contracted security staff are involved in
an incident with some drunken youths at the entrance to the site. One of the
youths suffers a serious head injury and is taken to hospital in a life-
threatening condition. As Project Manager, what are the key messages you
would put in a media statement about the incident—having already been
contacted by many media outlets asking for a comment?
Online test: 2019-HS1-PUB30001-Events Management https://swinburne.instructure.com/courses/14167/q
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Toyota has genuine concern for the youth and his condition.
However, our contracted staff were operating within the law.
All public have the right to feel safe and secure.
Can't comment on the specifics as it is now a police matter.
Toyota will maintain open communication with the media.
2 / 2 ptsQuestion 9
Sponsorship management is an important role to an event because:
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All of the above.
1 / 1 ptsQuestion 10
The acronym WBS in event planning refers to work breakdown structure.
True
0 / 1 ptsQuestion 11Incorrect
Human Resources management for events is quite UNIQUE due to:
All of the above.
Online test: 2019-HS1-PUB30001-Events Management https://swinburne.instructure.com/courses/14167/q
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0 / 1 ptsQuestion 12Incorrect
Broadcast rights may be a considerable source of income for local and
community events.
True
1 / 1 ptsQuestion 13
What statement best represents a 'Festival'?
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An event that is an expression of human activity and contributes to social and
cultural experiences for attendees and participants.
0 / 1 ptsQuestion 14Incorrect
The NSW government are planning to charge event organisers for a Police
presence at all Music Festivals held in NSW. This is due to:
Unruly crowds
4 / 4 ptsQuestion 15
Three days before the Toyota Hybrid Cruiser Launch festival, the organising
team become aware that the liquor licence for the Saturday evening VIP
cocktail party has not been issued when the catering contractor asks for the
licence number.
Choose the answer that best would decrease the risk of this happening:
Online test: 2019-HS1-PUB30001-Events Management https://swinburne.instructure.com/courses/14167/q
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Management should have this included in the WBS and planning
document (e.g. Gantt Chart).
Task should have been identified as a Hurdle/Priority task to be completed
by a specific date—before liquor purchasing occurred.
Management committee should be discussing all task deadlines at
planning meetings.
Project Manager should sign off weekly tasks completed, or revisit tasks to
be completed and assign responsibility.
0 / 4 ptsQuestion 16Incorrect
It is tabled by a planning committee member that the Event Lawyer who has
been invited to be a planning committee member for the Toyota Hybrid
Cruiser Launch has previously done work with Holden (a direct competitor to
Toyota). As project manager, what would be your response?
Online test: 2019-HS1-PUB30001-Events Management https://swinburne.instructure.com/courses/14167/q
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Insist that the lawyer sign a confidentiality agreement.
Seek external legal advice as a second opinion for the Lawyer's advice.
Ensure that all previous advice provided by the Lawyer is double-checked.
indicate that the event management needs such legal advice, and that we
proceed as normal.
4 / 4 ptsQuestion 17
As Project Manager, you are confident the festival planning has been very
efficient. However, three days before the event the weather forecast for the
festival weekend states unsettled conditions with showers and strong winds.
Explain what you would consider doing and why?
Online test: 2019-HS1-PUB30001-Events Management https://swinburne.instructure.com/courses/14167/q
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Being an event open to the weather, good planning would involve
contingency planning for poor weather conditions.
These contingencies need to be known/understood by affected service
providers and contractors.
Communicate to all staff what these contingencies are and how they could
be implemented.
Fully brief the Event Manager and other key event delivery stakeholders.
Set a deadline for the decision to go with the contingencies.
Have a dedicated communication manager to ensure the message about
contingencies is delivered in a timely and efficient manner to those who
need to know—including the public!
4 / 4 ptsQuestion 18
An exit survey by the volunteers for the festival indicates that many were
unsure of their roles and responsibilities, and how to respond to questions
about Toyota by guests at the festival. What would be a recommendation you
would make regarding this issue for similar Toyota events in the future?
Online test: 2019-HS1-PUB30001-Events Management https://swinburne.instructure.com/courses/14167/q
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Review volunteer training procedures for the event.
Review information documents for volunteers—particularly explanation of
roles.
Consider a central information point for interested public to be referred to (if
one did not exist).
Volunteers should not carry the responsibility of representing Toyota’s
brand through providing company information—they do a role for the event
logistics.
Consider where possible buddying volunteers with Toyota staff.
1 / 1 ptsQuestion 19
Event evaluation is:
Online test: 2019-HS1-PUB30001-Events Management https://swinburne.instructure.com/courses/14167/q
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the process of critically observing, measuring and monitoring the
implementation of an event in order to acssess the outcomes accurately
1 / 1 ptsQuestion 20
What sustainability issue would not apply to events?:
disease management
0 / 1 ptsQuestion 21Incorrect
When sending a report to a sponsor who has supplied products for the
event, and has asked for brand association with the event on the day, which
of the following best represents the right order of importance for information
in the report?
Online test: 2019-HS1-PUB30001-Events Management https://swinburne.instructure.com/courses/14167/q
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number of positive comments about their product you heard; number of guests;
your feeling on how the event went; thankyou; number of other observers you
estimate
1 / 1 ptsQuestion 22
What was the economic impact generated by City of Melbourne Premier
Events (Melbourne Fashion Week, Melbourne Music Week, NYE, Moomba
Festival)?
$46.1million
1 / 1 ptsQuestion 23
How many people attended the Moomba Festival last year?
1.3million
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0 / 1 ptsQuestion 24Incorrect
What service does the City of Melbourne (event team) NOT deliver?
SPONSOR events held within the CoM
1 / 1 ptsQuestion 25
Sustainability in events is best achieved utilising :
a systems thinking approach
Online test: 2019-HS1-PUB30001-Events Management https://swinburne.instructure.com/courses/14167/q
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1 / 1 ptsQuestion 26
OHS - A gas leak from lanterns at the Queen Victoria Market night festival
would be classified as what consequence on the risk matrix?
Major
0 / 1 ptsQuestion 27Incorrect
The Brundtland Commission (1987) proposed a definition of sustainability
that clearly defines requirements for organisations to follow
Online test: 2019-HS1-PUB30001-Events Management https://swinburne.instructure.com/courses/14167/q
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0 / 1 ptsQuestion 28Incorrect
OHS - The likelihood of a gas leak from outdoor lanterns would be :
Rare
1 / 1 ptsQuestion 29
A major ski resort is sponsoring an event in a shopping centre to raise its
profile and increase bookings preseason. The activities planned and
proposed by the marketing team for the indoor snow exhibition for are
deemed too risky by the OHS team. If you were the event manager, what
action would you recommend?
Take precautions to reduce the riskiness of injury to participants
Online test: 2019-HS1-PUB30001-Events Management https://swinburne.instructure.com/courses/14167/q
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1 / 1 ptsQuestion 30
Brand value messages are NOT communicated through:
Schedules
1 / 1 ptsQuestion 31
The aim of tourism strategy for events is to :
All of the above
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0 / 1 ptsQuestion 32Incorrect
No more than 5 stakeholders are recommended for an event to be
considered successful
True
0 / 1 ptsQuestion 33Incorrect
If you are managing logistics, you are concerned with supplying staff.
True
0 / 1 ptsQuestion 34Incorrect
When we talk about 'Sustainability' in events, we are simply concerned with
making it 'green'.
True
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0 / 1 ptsQuestion 35Incorrect
'Burning Man' festival (NV, USA), in the past had been praised for its low
carbon footprint and is now planning to attract record numbers of participants
based on this promotion.
True
1 / 1 ptsQuestion 36
The White Night 2020 festival will be held in conjunction with Australian Open
to leverage the maximum tourists visiting Melbourne at that time of year.
False
0 / 1 ptsQuestion 37Incorrect
Falls Festival has experienced several fatalities in the past caused by:
Accidents involving drugs
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0 / 1 ptsQuestion 38Incorrect
The AFL Grand Final held in Melbourne each year has experienced fatalities
in the past caused by :
Drugs
1 / 1 ptsQuestion 39
Sustainability in events means balancing:
All of the above
0 / 1 ptsQuestion 40Incorrect
What destination has NOT been put on a map due to a Hallmark event? :
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Port Fairy
1 / 1 ptsQuestion 41
When applying for government funding , grant criteria will include:
All of the above
0 / 1 ptsQuestion 42Incorrect
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When using an event as a tourist attraction, which objective does not apply?:
spread demand evenly.
0 / 1 ptsQuestion 43Incorrect
Leveraging an event is best described as a two way relationship between:
event organisers and HR
1 / 1 ptsQuestion 44
To gain an entrance ticket to the Global Citizen NYC Festival in Central Park
Online test: 2019-HS1-PUB30001-Events Management https://swinburne.instructure.com/courses/14167/q
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You must action communications to their causes.
0 / 1 ptsQuestion 45Incorrect
Global Citizen hosted a festival in South Africa to commemorate Nelson
Mandela's 100th birthday. It could be described as:
a huge success and potentially an annual event on the GC calendar.
Quiz score:32 out of 62
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