Operation and Project Management Assignment - Unilever
Added on 2021-02-20
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Operation and ProjectManagement
Table of ContentsINTRODUCTION...........................................................................................................................1PART 1............................................................................................................................................11. Overview of chosen organization.......................................................................................12. Explanation of operation vs operations management.........................................................13. Conduct a review and critique of the implementation of operations management principleswithin the selected entity........................................................................................................24. Analyse the extent to which the operations management of the organization meets therequirements...........................................................................................................................35. Discuss continuous improvement as a philosophy and describe the lean principles.........46. Prepare a continuous improvement plan on the outcomes generated through review andcritique of OP principles.........................................................................................................47. Using continuous improvement principles, make two recommendations for improving theoperations...............................................................................................................................6PART 2............................................................................................................................................7Overview of the case study.....................................................................................................7Business case..........................................................................................................................7Project plan.............................................................................................................................7Work Breakdown Structure....................................................................................................8Gantt Chart.............................................................................................................................9Provide theoretical and conceptual arguments to justify the use of project methodologies,tools, and leadership.............................................................................................................10CONCLUSION..............................................................................................................................11REFERENCES..............................................................................................................................12
INTRODUCTIONOperations management refers to administration of resources through the activities ofplanning, organising and supervising. The main aim of this is to increase profit and supportoperations that are carried on daily basis in order to achieve strategic goals (Heizer, Render andMunson, 2017). On the contrary, project management is the utilisation of resources in an optimalmanner for completing the project or tasks within the given time-frame. It involves application ofknowledge, skills, tools and techniques in order to fulfil the requirements. In this report, Unileverhas been selected which is a British-dutch multinational manufacturer of consumer goods. It hasits headquarters in London, United Kingdom and Rotterdam, Netherlands. This assignmentcovers introduction of chosen organization, difference between operation and operationsmanagement, review of implementation of OP principles, contribution of OP in in meeting goals,explanation of continuous improvement and its lean principles along with this, a continuousimprovement plan is prepared followed by recommendations. Furthermore, a case study has beenreviewed to explain significance of product, target market and cost benefit. Also, product lifecycle has been added for better understanding. PART 11. Overview of chosen organizationUnilever is an international company engaged in the business of manufacturing of beautyproducts. The headquarters is located in London, United Kingdom and Rotterdam, Netherlands.It is one of the successful company which is recognised in different parts of the world. Themarket share is huge by expanding the worldwide. Apart from this, its products are available inalmost 190 countries. It is listed on London Stock Exchange. Since, it is a leading firm whichmeans it has number of competitors such as Nestle, Johnson & Johnson, Reckitt Benckiser,Newell Brands and many more. 2. Explanation of operation vs operations managementOperations and operations management are entirely different from each other and themeaning should be known in order to mas better and improved strategic decisions. Both of theseterms have been elaborated as follows: Operations- The activities which are involved in transforming raw material into finalproduct are known as operations. The resources are utilised in a manner by which unprocessed1
input is processed further for manufacturing new goods which can be sold to customers and fulfiltheir demands. While designing the products, requirements of buyers are taken into account sothat higher satisfaction can be provided together with making increased profit and sales. Apartfrom this, anything can be known as operations which are ancillary to production of goods.These support the main activities and are significant to the company for achieving the targets. Operations management- It is concerned with the administration of the resources likelabour, material, technology and information which are necessary for the final results. Its scopeis much wider than operations as its focuses on efficiency, effectiveness and productivity. Thequality of the ultimate product or service depends upon this. Hence, it involves contribution ofall the units by forming co-ordination between each other (Reid and Sanders, 2015). 3. Conduct a review and critique of the implementation of operations management principleswithin the selected entityOperations management has variety of activities which starts from planning and endswith monitoring so that primary as well as secondary goals can be achieved. Strategicmanagement is the areas under which its falls and requires to make strategic decisions. Some ofits principles which can be applied within the entity are explained below: Accountability- According to this principle, employees are allotted tasks, functions androles on the basis of their skills and eligibility. The benefit of this is that, each person wouldknow about the boundaries within which powers or authorities can be exercised. In case anindividual exceed the limits or make mistakes can be held accountable. This helps in reducingthe conflicts between the people working in the organization. Unilever can make its workforceunderstand the importance of this principle and motivate them to take accountability of theirwork. There may be some employees who may resist to act according to this principle and blameothers or find excuses for their own work (Slack and Brandon-Jones, 2018). Organization- It is not only a principle but also an activity which is done on continuousbasis. As per this, there should be nexus among all the individual areas by forming a co-ordination for assisting the organization to predict contingencies and make decisionsaccordingly. Furthermore, it provides a stability in the operations which ultimately leads to bettermanagement. In the context of Unilever, it should evaluate all its past decisions and makeapplication of resources in an appropriate manner. However, the accurate information may not beget by the company. 2
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