Operations Management and Decision Making: Woolworths Limited

This presentation provides an overview of Woolworths Limited, including its history, operations strategy, decision-making processes, product and service design, value chain, planning and control, quality management, and action plan. It also includes references for further reading.

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Operation management and
Decision making:
Woolworths limited
Scholar id:

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 Woolworths limited was founded in the year of
1909.
 It operates in 995 stores in across the
countries.
 It has employed 201,000 team members
 Business strategy of company is to deliver the
best in convenience, quality and value for
customers.
Description of the organization

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 Woolworths uses transparent and obvious
operation strategy
 Operation strategy is changed due to
modernization
 Existing strategy of Woolworths is not more
efficient hence company should emphasize on
total quality management (TQM) system
Operations Strategy

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 Woolworths emphasize on speed of delivery of
product
 Innovation is encouraged throughout
launching the new production as per the need
of customers
 Woolworths consider the corporate social
responsibility into decision-making such as
providing fresh and quality foods
Decision-making processes and innovation

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 Different products and services of Woolworths
are clothing, foods, and entertainment, and
books as well as, home delivery services.
 Research and development function of
Woolworths is properly resourced
Product and Service Design

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 Manufacturing and retail facility is being used
adequately to support the business
procedures.
 In marketing field, company needs to make
enhancement.
 Company should use modern marketing in
business procedure to make improvement.
Process Design

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Value Chain (Supply Chain)

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 Woolworths forecasted the demand on the
basis of survey and previous facts and figures
related to products and services.
 There is linkage between decision making
procedure and short and long-term planning.
Planning and Control

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 Short-term planning helps in decision-making
in terms of making planning regarding dealing
with type of tasks.
 Long-term planning helps in attaining the
goals of company like increasing demand and
sales of Woolworths.
Cont’d

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 Woolworths uses six sigma quality tools in
their organization in order to manage the
quality.
 There is required to make improvement in
quality system.
 It should use total quality management (TQM)
system for improving the production process.
Quality Management

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Action plan
Action to be taken Timeline
Identification of needs through conducting
market research
3 months
Developing product as per the requirement of
market
2 months
Creating competing price by competitor
analysis
1 months
Using digital technology to promote the
products and services
2 months
Considering effective quality management tool
in operation process such as TQM and
inventory control management system
5 months
Review the plan 3 months
Implementation 2 months

 Bali, S. and Amin, S.S., 2017. An analytical framework for supplier evaluation and
selection: a multi-criteria decision making approach. International Journal of
Advanced Operations Management, 9(1), pp.57-72.
 Govindan, K., Rajendran, S., Sarkis, J. and Murugesan, P., 2015. Multi criteria
decision making approaches for green supplier evaluation and selection: a
literature review. Journal of Cleaner Production, 98, pp.66-83.
 Ingram, T.N., LaForge, R.W., Williams, M.R. and Schwepker Jr, C.H., 2015. Sales
management: Analysis and decision making. Routledge.
 Montabon, F., Pagell, M. and Wu, Z., 2016. Making sustainability
sustainable. Journal of Supply Chain Management, 52(2), pp.11-27.
 Poff, N.L., Brown, C.M., Grantham, T.E., Matthews, J.H., Palmer, M.A., Spence, C.M.,
Wilby, R.L., Haasnoot, M., Mendoza, G.F., Dominique, K.C. and Baeza, A., 2016.
Sustainable water management under future uncertainty with eco-engineering
decision scaling. Nature Climate Change, 6(1), p.25.
 Woolworths. 2018. About us. [Online]. Available at:
https://www.woolworthsgroup.com.au/page/about-us/our-approach/strategy-and-o
bjectives
(Accessed: 6 May 2019).
References