Report: Operational Impact Analysis of Three Using SWOT Framework

This report provides an operational impact analysis of Three, a company controlled by CK Hutchinson Holdings International Brand Group, using the SWOT framework. It defines operational impact analysis as a report that gives an executive summary or information for analysis, aiding in detailed analysis of business units and functional areas such as marketing and human resource management. The report emphasizes how SWOT analysis assists marketing in developing effective strategies and HRM in making informed hiring decisions and enhancing employee skills through training programs. Ultimately, the report concludes that SWOT analysis is crucial for informed decision-making across various functional areas within the company, ensuring strategies align with internal strengths and external challenges.

Global Business
Environment

Contents
INTRODUCTION:..........................................................................................................................4
TASK:..............................................................................................................................................4
Operational Impact Analysis:......................................................................................................4
CONCLUSION:...............................................................................................................................5
REFERENCES................................................................................................................................6

INTRODUCTION:
Swot analysis can be defined as the study of any organisation’s internal and external factors
which affects the company decision making in many ways. Operational impact analysis has been
cover4d in this respective report which is a analysis of swot analysis on the company and then
make strategies accordingly. The company which has been taken into consideration is three
which is , which is controlled by the CK Hutchinson Holdings International Brand Group and
was founded in the year 2003 (Mihalic, 2022).
TASK:
Operational Impact Analysis:
Operational impact analysis can be defined as a report which gives an executive summary or
information for analysis which helps to find detailed analysis on different business units and
functional areas like marketing, human resource management, finance and many more. For this
report, marketing and human resource management has been taken into consideration with
context to the company three. (Mihalic, 2022).
MARKETING: the swot analysis for the organisation also helps the other functional areas like
marketing, which help the company to decide on what type of marketing strategies or new ideas
to develop and use them to get the best results for the company, keeping in mind the swot
analysis of the company which includes the strengths, weakness, opportunities and threats
(Kaushik and et. Al., 2022).It is very important for any company to check its internal as well as
the external factors which affects the company and make all the functional strategies accordingly
in order to work them properly and get results. In context with three however, the strengths and
weaknesses has been concluded that the company has a good number of customer base which are
loyal customers towards the company but at the same time in the weakness part, the new
entrance coming continuously in the industry with new technology makes it a weakness for the
company. Hence, the company should make its marketing strategies more effective by analysing
the market situation and has to come up with new ideas in order to not lose its already existing
customers.

HUMAN RESOURCE MANAGEMENT: as discussed above that swot analysis helps to
decide and make the decision making easy for the particular functional area of the company, the
next functional areas taken into consideration is the human resource management. It helps the
human resource team to function more properly and efficiently in its work when it will be aware
of all the internal and external factors that are continuously affecting the company in many ways
(Masood and et. Al., 2022).In context with the company three, as discussed above that one of the
strength of the company are its skilled employees which are given proper training programs to
enhance their skills and can work very efficiently for the company. HRM can use this
information at their hiring process and make sure that they consider the people with appropriate
skills needed.
CONCLUSION:
In this respective report however, we have covered the operational impact analysis which can be
defined as a report which gives an executive summary or information for analysis which helps to
find detailed analysis on different business units and functional areas like marketing, human
resource management, finance and many more. . A company can make its other functional areas
also effective as swot analysis gives a brief about the company and then can be helpful in any
area or for any decision making of the company. In this report however, marketing and human
resource management are the two functional areas which have been discussed.

REFERENCES
Books and Journals
Kaushik and et. Al., 2022. The role of neural networks and metaheuristics in agile software
development effort estimation. In Research Anthology on Artificial Neural Network
Applications (pp. 306-328). IGI Global.
Masood and et. Al., 2022. Insect pest management under climate change. In Building Climate
Resilience in Agriculture (pp. 225-237). Springer, Cham.
Mihalic, T., 2022. Sustainable and Responsible Tourism (SRT). In Encyclopedia of Tourism
Management and Marketing (pp. 1-3). Edward Elgar Publishing.