This assignment explores the concepts of opportunity, innovation, and entrepreneurship in the context of Prism London Limited. It includes an interview transcript with the entrepreneur, Anna Laub, discussing the start of the business, funding, employees, unique services, and success factors. The analysis highlights the importance of market research, customer satisfaction, and continuous efforts for long-term sustainability. The interview also reveals the passion for design and the use of high-quality materials in the products of Prism London Limited.