Table of ContentsINTRODUCTION...........................................................................................................................3LITERATURE REVIEW................................................................................................................3ANALYSIS AND DISCUSSION...................................................................................................4Describe and analysis purpose & principles behind forms of organisational communication4Apply principles of an effective communication to enhance practice...................................5Evaluate communication practices of themselves and others................................................6CONCLUSION................................................................................................................................8REFERENCES................................................................................................................................9
INTRODUCTIONOrganisational communication is related to the exchange of ideas, information andopinions within and outside of the businesses. This communication needs to be effective so thataccurate and correct information flow can be ensured among all the members of the organisationand also to the stakeholders so that correct decisions can be taken. For managers it is importantfor efficiently controlling, monitoring, organizing and managing the staff of the organisationwhereas for the employees it helps in coordinating and integrating their works so that goals andobjectives of the business can be achieved. From the following report the communicationpractices, barriers and challenges that are faced in Mr Fishy is discussed along with the strategiesso as to overcome them and make communication better. Communication theories and theirrelevance in the context of Mr Fishy is also discussed.LITERATURE REVIEWAccording to Mark Schumann, (2018), organisational communication is the term which isuseful for sending and receiving of a messages among inter-related individuals within particularenvironment or setting to achieve individual and organisational goals (What Is OrganizationalCommunication, 2018).It concise as clear exchange of information, idea and views within oroutside of the organisation. It indicates communication not in firm working, but also in otheragency, military, government based entity, churches, hospitals etc. In the present time, role oforganisational communication is to achieve task which belongs to the greater responsibility suchas sales, service or production or may be when firm is looks out to alter its policies. Whilediscussion on this topic, author has tried to put focus on proper use of business basedcommunication with addition in form of common belief, shared values and bring actual corevalues in linkage to the other. In past time, when organisations were held on corporate meeting,so in that case, pure communication such as one to one communication with use of verbal andnon-verbal. Organizational communication largely focus on relationships & interacting with withinternal organizational members and interested external public. Moreover, organisational communication is having detailed discussion, in order to findtrue solution to organisational issues with use of an organisational meetings or discussion of theMr Fishy.
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