Impact of Organisation Culture on Employee Motivation: A Study on Harrods

Business management

TABLE OF CONTENT
INTRODUCTION....................................................................................................................... 3
Background of the study............................................................................................................ 3
Rationale.................................................................................................................................... 3
Aim............................................................................................................................................ 4
Objectives.................................................................................................................................. 4
Literature review........................................................................................................................ 4
Research Methodology...............................................................................................................7
Timeline:.....................................................................................................................................10
REFRENCES............................................................................................................................. 13

INTRODUCTION
Business management holds huge essential role for strengthening working engagement
among new procedures, where impact of organisation culture on employee motivation plays
essential role. The recent research proposal will determine in depth research on analysis of
impact within organisation culture goals. Harrold’s is one of the best brand, having varied range
of products highly fashionable and innovative. Proposal will shed light on authentic integral
arenas of research, to develop competent working productivity diversely and prioritise best
initiatives for companies within recent time. The proposal wll also develop analysis on
methodology, methods and techniques to be used in further extended detailed research. It will
essentially develop rise on employee motivation, importance of organisation culture and
developed determined priorities for gaining working results shaped up accurately.
Background of the study
Organisation culture plays keen role for cultivating positive employee motivation within
workforce, where companies are adopting new positive working culture for advancing towards
long term positive goodwill. Harrods has over 5000 brands, with designer fashionable luxury
beauty products, fine jewellery items and furniture services within online and in store
availability. The organisation culture platforms has direct stringent correlation towards
developing confident expertise, higher working leveraged pace among working scenarios for
extensive commercial advancement actively. Harrolds being one of the best company has been
primitively building best HR strategies and shaped up goals for technical innovation, and
determined keen functional pace goals. There has been also new innovation formed up in HR

specifics based on extended technical targets, for strengthening working vision optimised up on
ne parameters.
Rationale
Business management and developing appropriate organisation culture plays crucial role
for companies to bring on new fundamental goals framed within long term scenarios, where new
culture competencies play vivid role for increasing employee motivation. Rationale behind
analysing impact of organisation culture on employee motivation can be analysed that it further
enables companies to frame loyalty within workforce. Harrods as one of the biggest brands aims
to enhance new business management aspects, and strengthen up organisation culture standards
for developed working vision profoundly within longer time period. Also companies new
strategies, in business management plays keen role for enhancing new extended vision
optimisation and prioritize technical working innovation within working run.
Aim
To analyse impact of organisation culture on employee motivation: A study on Harrods.
Objectives
 To explore the concept of organisation culture
 To analyse the concept of employee motivation
 To analyse impact of organisation culture on employee motivation at Harrods
 To recommend strategies to Harrods for enhancing organisation culture for developing
positive employee motivation
Research questions
 What is the concept of organisation culture?
 What is the concept of employee motivation?
 What is the impact of organisation culture strategies, and its impact on employee
motivation?
 What are some of the new strategies that can be implemented for enhancing organisation
culture, to develop positive employee motivation?
Literature review
The aim of conducting literature review is based on aspects where secondary research
sources will be analysed to get in depth review of various authors, and critically develop crux