Organisation Studies: Company Overview, Management Style, and Resource Allocation for Asda

This report analyses the key concept of organisational studies for Asda, including company overview, external analysis, management style, and steps for resource allocation. The report analyses the internal and external environment of Asda, including a PESTLE analysis of India as a potential market. It also discusses different management styles, including visionary, democratic, and transformational styles, and outlines steps for resource allocation. Subject: Organisation Studies, Course Code: SG1021

ORGANISATION
STUDIES

Contents
Contents...........................................................................................................................................2
INTRODUCTION...........................................................................................................................1
TASK...............................................................................................................................................1
Question 1: company overview and external analysis.................................................................1
Question 2: management style.....................................................................................................3
Question 3: outline of steps that company should follow to allocate resources..........................4
CONCLUSION................................................................................................................................4
REFERENCES................................................................................................................................5

INTRODUCTION
The report aims to analyse the key concept of organisational studies which shows how does the
company works. It includes all the process, people, structures and practices that a business
perform to achieve their goals and objectives. this demonstrates the culture, behaviour and
learning within the company (Akdeve, 2018). The report is going to analyse the internal and
external environment of the Asda. The company was established in 1949 London, United
Kingdom. The company wants to invest in different country like India. It comes in the top
emerging markets which will be beneficial for Sainsbury’s to grow their operations. This report
will present the management styles, external market analysis and steps which need to follow to
allocate resources.
TASK
Question 1: company overview and external analysis
Asda is a well reputed chain of supermarkets which has its operations in different parts of
the world. The company has its diversified operations like grocery, merchandise and financial
services and supermarkets and many more. The company known for its high quality products
with best affordable price that can be approached by all the sections for society. Asda gives value
and trust to the customer through providing support services and 24/7 assistance (Böhm,
Spierenburg, and Lang, 2020). The company wants to invest in the market of India to be a part of
an emerging country. It will be a good start for the organisation towards expansion. India is a
developing country which known for cheap resources, labour and opportunities to grow in a
larger section of society.
Pestle analysis
This analysis helps in identifying the key factors of business environment that has crucial
impact on its working. The company will formulate better strategies to cope up with the
uncertain environment. It shows how all these factors affects the decisions of company in order
to invest in new country market (Warhurst, and Black, 2021). In context of Asda, the pestle
analysis is discussed below:
Political: This factor includes all the decision related to tax, terrorism, trade policies and
bureaucracy. This shows that, the retail industry has great impact of these factors in India.
Thought, the political stability is quite minimal in the country which will be a positive factor for
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the Asda. The taxation and trade policies are free for the global companies through which, the
Asda can operate easily.
Environmental: This factor is all about the environment safety and protection with a
country environment. In India, the business has to be concerned about the environment
conditions which may affect the business existence. The country is affected with the huge
industrialisation and pollution for which, the Asda has to make better strategies to promote
sustainability and eco-friendly practices (Liu, 2018). This shows that, the company needs to be
commendable for reducing carbon emissions and come up with recycling and re-using strategies.
Social: As per this factor, society and their culture plays an important role for the
business. they need to take decisions by assuring people values, demands, taste and preferences
which differs country to country. In India, retail industry is rapidly rising by fulfilling customer
needs through giving quality products on affordable prices. Asda has a positive impact of this
factor due to having high quality goods which is widely chosen by the customers due to its
affordable prices. Hence, the company may secure position in Indian market by performing good
market research.
Technological: as per this crucial factor, the company is highly affected with the
technological interferences to meet with current market requirements. India in developing
country which has its focus on technological advancement in digital ways. Asda has great work
culture in terms of technology as they bring innovations and provide digital services like online
selling, accepting payments and taking orders (Merkx, Bechara, and van Dijk, 2020). This shows
that, the company will have positive impact in India through bringing innovations and advanced
technology.
Legal: As per this factor, the company is required to adhere all the legal policies and
governmental regulations to create a positive impact. The legal laws of India include right for
employment, health and safety, discrimination and equality. The Asda has positive impact of this
factor as they are much concerned about following all the laws to keep the good image in the
society. Therefore, the Asda may retain its position in Indian market by working on these laws.
Economical: This factor includes economic growth, demand and supply, inflation and
unemployment with in the country. The retail industry contributes high percentage in the
economy which helps in maintaining and balancing all the above factors. Therefore, Indian
economy is affected with inflation and irregular demand and supply due to Covid-19 which may
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affect the operations of Asda in India. For that instance, the company has to be aware about the
economic conditions of India to create better strategies for investing and start their operations.
Question 2: management style
Management plays a crucial role in developing better strategies and carry out the work in an
effective manner. Management is the crucial factor for very business to carry out its operations
and workplace activities. Without proper management, the company will not lead to success and
always bear confusing and misunderstood environment. There are various management styles
which helps the company to adopt in different periods (Miko-Schefzig, Learmonth, and
McMurray, 2022). Management styles are the most appropriate techniques which are essential
for increasing competitive strength of a business. In the development of a company, management
styles play an important role. Therefore, in order to assist thee the employees of Asda for
investing in India, these styles are much necessary.
Visionary management style- This style of leadership states that, all the employees of
company should follow direction towards accomplishing the vision of company. The Asda
should have followed this style in order to set a proper vision and guidance for the people. in the
recession period, the company led to use this style in which they have to set appropriate targets
in profits and market share (Tirapani, 2021). It gives motivation and clarity on company
objectives for taking growth and development. The company uses this style which will help to
start operations in India by being clear with objectives and goals.
Democratic Management style: This style of management helps the company to take better
decisions and set chain and lines of communication. It is also termed as participative style which
invite a lot of innovative ideas and options by engaging company employees (Böhm,
Spierenburg, and Lang, 2020). Asda has adopted this management style by analysing the need
for innovation in the market. The company has high focus on market trends and research labs for
identifying quality of products. Hence, they engage employees in decision making to keep them
retained and valued which will be beneficial to operate in India as well. The company has to
make sure about the roles and responsibilities of each employees and provide opportunities to
them in the Indian country.
Transformational Management Style- This style of management ensure that every
employees is working towards the share vision of company. The managers keep employee
motivation and retention towards the company. This style is mainly used for the betterment of
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company to bring new changes and adopt business environment. Asda uses this style after the
period of recession and applied many tricks and techniques to bring best quality food products
for the customers. This generate the need for transformational style to analyse, adopt and
implement the need for change. The company still works as per this style in order to bear Covid-
19 changes and bring new product innovation. It will be beneficial when taking decision for
moving in Indian market. Asda will get better choices for production and designing ideas to
bring them in different market.
Question 3: outline of steps that company should follow to allocate resources
The company require to use the resources accurately and makes its fuller utilisation.
Resources are the key materials that are used for creating products and services for the
organisation. There must be no situation when company lacks resources or over using it.
Maximum and optimised usage will be profitable and beneficial for Asda. For that instance,
Asda has to allocate resources to invest in India to get success. These steps are discussed below:
Identify and know own resources: As per this step, the company needs to understanding
the capabilities and abilities of the employees (Moreno-López, and Torres, 2020). Once, the
managers get to known strength and weakness, they can provide tasks and roles as per the same.
It will help in increasing positive investment decisions for Asda to move in India. Hence, it is
necessary to promote better working environment and delegation of tasks.
Know resources dependencies: In order to allocate the resource’s for going into India, the
Asda needs to check which resources are dependent. It will help in avoiding any last time chaos
which may trouble the company in new country (Pitts, and Zanoni, 2020).
Track time: the resources will be allocated easily that how much time it will take and
become efficient. It is necessary to check that the task must be complete within a day and
whenever it gets assigned. It must not take extra time that may affect the results.
CONCLUSION
The report has concluded that, the company needs to take appropriate decisions regarding
organisational behaviour. Through analysing the external environment, the pestle analysis, the
company has to be aware about economical and environment factor of the chosen country.
Therefore, the company can have great impact by using good management styles. Also, the
resources can be allocating by using necessary steps stated in the report.
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REFERENCES
Books and Journals:
Akdeve, E., 2018. The development of co-authorship in management and organisation
studies. International Journal of Bibliometrics in Business and Management, 1(2),
pp.133-146.
Böhm, S., Spierenburg, M. and Lang, T., 2020. Fruits of our labour: Work and organisation in
the global food system. Organization, 27(2), pp.195-212.
Liu, H., 2018. Re-radicalising intersectionality in organisation studies. Ephemera: Theory and
Politics in Organization.
Merkx, L., Bechara, J.P. and van Dijk, J., 2020. Tilburg University, School of Social and
Behavioural Sciences Master Thesis Organisation Studies.
Miko-Schefzig, K., Learmonth, M. and McMurray, R., 2022. A different way of looking at
things: The role of social science film in organisation studies. Organization, 29(4),
pp.653-672.
Moreno-López, A. and Torres, J.E., 2020. The ontological and epistemological turn in
organisation studies. International Journal of Management and Decision
Making, 19(4), pp.408-425.
Pitts, F.H. and Zanoni, P., 2020. New Directions in Marxist Management and Organisation
Studies: Reconnecting Value and Antagonisms. Organization Theory.
Tirapani, A.N., 2021. Neither a dream nor a nightmare: Exploring precariousness from an
organisation studies perspective (Doctoral dissertation, City, University of London).
Warhurst, R. and Black, K., 2021. Introduction: Professionalising education in Organisation
Studies and Human Resource Management. In Organisation Studies and Human
Resource Management (pp. 1-19). Routledge.
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