Role of Culture in Organizational Behavior

Organisational
Behaviour

Table of Contents
Executive Summary ........................................................................................................................3
.........................................................................................................................................................3
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
Identify its culture in line with a theoretical model of your choice.............................................1
Explore how culture improves organisational effectiveness with a focus on communication....3
Evaluate the role of culture on employee motivation. ...............................................................4
Evaluate how the company could use the culture of the organisation to further enhance its
success..........................................................................................................................................6
CONCLUSION................................................................................................................................7
REFERENCE ..................................................................................................................................8

Executive Summary
In an organisation number of people is living who have different behaviour and culture as
they come from other places and working at workplace. If behaviour of people is not good and
they are facing the problems in accepting changes then it will be difficult to operate a business
and maintain profits. In other words, organisational behaviour refers as study of human being
that they shows at workplace and manages the activities that affected the productivity and
profitability. This report will help to understand how culture has affected the organisation and
role of culture on employee motivation.

INTRODUCTION
In an organization, people are living and working collectively who understand the goals and
make efforts to attain them which increases organizational productivity. Culture encompasses
social behavior, norms, knowledge, beliefs, and capabilities that are pertaining to the
organization and increase the organizational activities (Aderibigbe, Nwokolo and Oluwole,
2019). This report is based on JD Sports that is British sports fashion Retail Company that is
based in Bury, Greater Manchester, England with shops throughout the United Kingdom,
Europe. This was founded in 1981 by Peter Cowgill for the purpose of running their business
effectively. This report covers culture by adopting a theoretical model, culture improves
organizational effectiveness and the role of culture on employee motivation that affected the
business.
MAIN BODY
Identify its culture in line with a theoretical model of your choice
Organizational culture is defined as a set of beliefs, desires, experiences, and others that
guide the behaviors of the group as well as a person. Moreover, this represents the company's
system, norms, vision, and so on as well as influences person and team performance. If the
culture of the company is appropriate so this influences the team and individuals' behavior as
they prefer to perform with full potential which will aid to accomplish the work effectively at a
certain time duration. Every organization should adopt the right culture and beliefs that can help
to maintain higher productivity and profitability. In other words, culture consists of pattern,
implicit, and explicit for behavior acquired by symbols and achieving human behavior that can
help to operate and regulate business. In JD Sports, management is adopting Handy Culture for
the purpose of running a business and increasing performance in a changing environment that is
as explained:
Handy Culture theory - This is defined as the culture model given by Handy for the
purpose of organizing all activities, managing behavior, and attaining higher performance in the
changing environment. The management understands the needs and wants of their employees
and adopts the culture accordingly which can support working. The description of handy culture
as given:
1