This project delves into the intricate dynamics of organizational behaviour, examining the influence of culture, politics, and power on individual and team performance within TUI Group. It explores various motivational theories, including Herzberg's Two-Factor Theory and Maslow's Hierarchy of Needs, and evaluates their impact on goal achievement. The research also investigates the characteristics of effective teams, contrasting them with ineffective ones, and analyzes the role of technology in shaping team dynamics. By applying concepts like path-goal theory, social capital theory, and contingency theory, the project provides insights into contemporary barriers to effective behaviour and offers practical strategies for overcoming them.