Analyse Organisational Behaviour: Cultures and Motivational Theories
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This assignment covers analysis of different organisational cultures, motivation theories, evaluation of its impact and contribution in performance. Furthermore, analysis of group and teamwork development theories along with their effectiveness, dynamics of team performance, roles and behaviour of team members.
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Organisational Behaviour
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Contents INTRODUCTION...........................................................................................................................1 PART 1............................................................................................................................................1 Analyse kinds of organisational cultures and motivational theories......................................1 Motivation theories.................................................................................................................2 Overview of organisation's culture, politics and power.........................................................4 TASK 2............................................................................................................................................6 Analyse group and teamwork development theories..............................................................6 Difference between effective and ineffective teams..............................................................8 Concepts and Philosophies.....................................................................................................9 CONCLUSION................................................................................................................................9 REFERENCES..............................................................................................................................10
INTRODUCTION Organisational behaviour (OB) refers to the concept about behaviour of people working in the organisations. In this, patterns followed by individuals are studied by HR manager for formulating strategies in order to influence them in a positive way. It helps in understanding the workforce for motivating them to perform in an efficient and effective order. It is the basis of human resource management and development. This project has been drawn on Marks & Spencer (M&S) which is British multinational retailed having its headquarters at Westminster, London. It sells clothing, home products and food products of premium quality. This assignment covers analysis of different organisational cultures, motivation theories, evaluation of its impact and contribution in performance. Furthermore, analysis of group and teamwork development theories along with their effectiveness, dynamics of team performance, roles and behaviour of team members. PART 1 Analyse kinds of organisational cultures and motivational theories Organisational culture is a system of shared assumptions, values and beliefs which governs the behaviour and action of individuals within an entity. It is the framework considered as the base on which people working in the organisation interact with each other. It is a part of internaloperationsandmanagement.Leadersplayasignificantroleinencouragingthe subordinates to follow guidelines in order to maintain organisation's culture. It helps employees to act in a certain way to difficult situations so that productivity and efficiency are not affected adversely. There are many kinds of organisational cultures which are as follows: Bureaucraticculture-Itreferstoastructurewhichisformalandwelldefined comprising of authorities. Also, there is a set hierarchy and procedures for managing the operations of business organisation without any hurdle. Generally, top management such as CEO, CFO, directors etc. hold decision making power. Every personnel is assigned clear tasks and responsibilities according to their individual abilities and skills. It helps the management to oversee the performance of organisation in order to resolve the issues. However, there exist rigid rules and procedures which lack in flexibility. Community culture-This type of business culture is very friendly. People in the organisation tend to make relationships with an intention to carry them for a long time. 1
Also, there is enhanced freedom to express and teams are developed which show greater teamwork. Trust and morale are the two most significant factors that govern the activities. HR manager design policies by considering the expectations and for the benefit of all the employees. Competitive culture-In this culture, the main focus in on the customers. Every strategy and plans are made to fulfil the needs, demands and requirements of current as well as potential clients. The policies are formulated to expand the business and capture huge market shares by selling the goods or services in the challenging and competitive market. Entrepreneurial-This culture emphasise on an business practiceswhich includes innovation. The management and employees consider taking risks, do experiments and show their creativity. Every employee is given individual space and are encouraged to perform in an environment that has increased democracy. Motivation theories Content theories refer to changes that people feel with the time. These provide the facts as to why the human needs change and there is no justification is provided in which way they are changed. On the other hand, process theories are explains the ideas which bring changes together with developments. These are related with variance which is created among dependent and independent variables. Motivation refers to the desire to achieve a goal or perform to reach a specific level. This factor is important in making the employees to push their limits in order to accomplish the goals in both positive as well as negative environment. The types of motivation theories have been discussed below: 1.Maslow's Need Hierarchy Theory-This theory is based on classical depiction of the factors related to motivation of employees. It comprises of a hierarchy which is divided into five stages reflectingall those needs which are importantin influencing the behaviour of personnel. These are placed in a pyramid in which needs are categorised from low level to highest one. Physiological needs such as water, air, food etc. are placed at the lowest level. Then on moving to upwards direction, safety and security, social like friendship and love, esteem needs which are about pride at personal life and at workplace. Finally, self-actualisation needs are put at the priority which are most important for a person. This theory is widely used because it covers all the needs that hold value and 2
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worth in the a person's life. With the use of this, employees can be motivated to provide quality in their performance and outcomes. When the unfulfilled needs of the staff are met, they get higher job satisfaction which influence them to behave in a positive manner. The needs are psychological as well as physiological which impact the behavioural response. This leads to higher efficiency as there is a constant desire of personnel to perform well. 2.Herzberg's Motivation Hygiene theory-Frederick Herzberg provided this theory which is actually extended form of Maslow theory. It is also known as “two-factor” theory. These are divided into hygiene factors which refer to salary, working conditions, relationship with co-workers, physical workplace etc. Motivating factors being the second type which comprises recognition, performance, responsibility, opportunities etc. These are also called satisfaction and dissatisfaction factors respectively. According to research, it has been observed that hygiene factors are placed secondary by the employees when it come to motivation. And, the components of motivating factors are what keep personnel motivated. A company can use many other ways such as promotion, non monetary benefits etc. to increase motivation in employees. There is no need to give monetary rewards as it is considered secondary. But there is no direct nexus between job satisfaction and productivity. On evaluating this theory, if the motivating factors of employees are achieved especially recognition factor, then an employee become more responsible to work and responsibilities. This change in behaviour is helpful in creating a positive environment at the workplace. If all the people are highly satisfied then, employee turnover gets reduced. 3.McClelland's Need Theory-McClelland developed this theory which believes that motivation of employees revolve around three needs such as achievement, power and affiliation. It is alternatively known as acquired needs which focus on particular needs of a person which have been evolved with the time and experience. On analysing the need for achievement which is a constant with the employees. Workforce struggle to perform efficiently in order to achieve the wants. Need for power is to have effective control and authority over another person and to have this much impact to make them modify their decision.Lastly,needforaffiliationisrelatedtohavingrelationshipswhichare interpersonal and social. With this theory, that there are some of the desires of a person 3
by which they wish to feel more powerful and have authority to make decisions. This gives them a freedom which make them follow the guidelines of company. This increases accountability and transparency among all the individuals. Therefore, the scope of errors get reduced which ultimately lead to reduction in conflicts in the workforce. 4.Alderfer- ERG Theory-This theory is also takes into consideration the needs of an individualwhichareactuallythreeneeds.Theseareimportantinmotivatingthe employees. ERG stands for existence which is about physiological health and safety, relatedness which is about interpersonal connection, social status and recognition and lastly, growth which covers creative and meaningful work. On analysing this theory, there are some needs which can be fulfilled by giving incentives which can be used for meeting the basic needs. With the use of this theory, the behaviour of employees can be motivated in a way which make them use more innovation. This can be achieved by fulfilling the basic needs of health, safety etc. The influence on the work is likely to be influenced in a positive way. Innovative ideas are used by employees which leads to higher competitive advantage. Marks & Spencer is a large company which in follows customer driven culture in the organisation. The strategies and goals revolve around meeting the needs and requirements of the customers. The buyers are put at the priority and providing higher satisfaction to them is the main motive of the company. Employees are right training for increase the efficiency and productivity. It uses more than one theories for motivating the workforce which are Maslow's Need Hierarchy theory for which it provides monetary rewards to fulfil them. Individuals feel motivated after being paid extra for their work. Overview of organisation's culture, politics and power Culture-It refers to underlying beliefs, perceptions and opinions of the people working in an organisation. These are important in governing the behaviour of employees in a way which could be positive as well as negative. For instance, if the staff is not allowed to share their ideas or say anything in decision making then this can create a negative business atmosphere. Therefore, HR manager should focus on fulfilling the expectations and needs of workforce for creating positive impact. It is of four types which are elaborated below:Power culture-This culture gives power to make decision in the hands of some employees only in order to make it a quick process. 4
Task culture-Every person in this culture is assigned individual tasks on the basis of their skills and capabilities.Person culture-Employees are given freedom to make their own decisions. This give them a chance to show their superiority. Role culture-The amount of power is given to each person is based on the role and position held by them within the entity. Politics-It is related to interaction of the people within an entity. This involves power and authority which influence the views of personnel in the organisation. It includes social networking to know the interests which can be related to profession as well as personal. Every workplace has politics which can change the views of sub-ordinates in positive as well as negative manner. There should be a balance in this and the below-mentioned are the ways in which employees of Marks & Spencer can be affected: Demotivation-The discrimination between employees wherein a situation like bad performing employees are praised can create huge demotivation for rest of the employees. This make them lose their interest in the work leading to increased losses. Lower productivity-The organisational politics reduce the productivity because of low focus on the activities. When there is too much politics involved, personnel get distracted from their aim which results in low efficiency and bad performance. Undesirable environment-In general term, politics is considered as a negative term at workplace.Thisinvolvesgrapevinewhichspreadallthewronginformationaboutthe employees. Rumours ruin the atmosphere that prevails in the workplace. This make good performing employee demotivated. Power-It is defined as the ability to influence other people. Employees are required to follow guidelines and policies which can be done with the power held by the leaders. An organisation may have some employees who are can make decisions that are applied within the whole entity. Marks & Spencer is a company operating at international level and to manage the work properly by reducing the level of complexity, it has adequate number of managers. For example, HR manager is responsible for recruiting employees and making policies which can be 5
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applied for the benefits of employees. There are different kinds of powers which have been discussed below: Legitimate Power-This power is about an individual who has authority to make decisions. All these decisions are applied on all the employees which they have to follow. The decisions in Marks & Spencer are taken by the top management. Reward Power-In this power, the employees are given rewards on the basis of their performance for keeping them motivated. It includes salary, bonuses, and similar incentives. This helps in encouraging them to perform with enhanced efforts. This shows that culture, politics and power are connected to each other which impact the performance of employees in the workplace. The behaviour of employees is dependent on these factors. In the context of Marks & Spencer, every individual is either motivated or demotivated on the basis of the above-mentioned elements. TASK 2 Analyse group and teamwork development theories Organisations often include their individual employees into different groups for helping them perform in teams. This is called teamwork which is useful in achieving the goals and objectives with co-ordination and collaboration. It is great in connecting the people together and make them motivated to performance with combined efforts. In order to get the enhanced benefit of teamwork, there are development theories which have been provided below: Tuckman's Team Development Model-It was given by Dr. Bruce Tuckman in the year 1965. It comprises on five stages which helps in developing teams that can perform well. The underlying facts are maturity and ability followed by right leadership style. There are certain activities which starts from coaching, encouraging the employees to participate, finish delegating and detach. With the use of this theory, new leaders developed who are succeeded by previous leaders. This theory is effective as teams are formed by following the five stages which give the opportunity to analyse and then include people in a team. Furthermore, the new leaders can learn from the mistakes made by previous leaders which enhance the chances of providing right guidance along with motivation that can lead to more profits. Belbin’sTeamRolesTheory-Accordingtothistheory,successfulteamswere comprised of members with different and compatible roles, while unsuccessful ones were 6
characterized by constant conflicts between members with similar tendencies and personalities. By using Belbin, individuals have a greater self-understanding of their strengths, which leads to more effective communication between colleagues and managers.Great teams can be put together,existingteams can be understood and improved, and everyone can feel that they aremaking a difference in the workplace. Apart from the theories there are skills and factors which affect the teams in positive as well as negative terms. These are as follows: Communication skill-This skill assist the flow of information from one person to another. Employeescan share their ideas, views and opinionswith each other. Thisreduces the occurrence of conflicts and work can be done efficiently. Two way communication is always helpful in clearing all the doubts. With the use of this skill, team members can perform accurately without any ambiguity. The right information through effective communication channel can help meeting the goals within the allotted time. Leaders can use this skill to communicate what exactly the company expects from every employee. Time management-When there are more than one worker working in teams, it is obvious that there may arise conflicts due to non-coordination. This can further leads to delay in achieving the goals and objectives. Also, teamwork is something which requires every individual to put their efforts equally. Therefore, conflicts or any other internal as well as external reasons may hamper the efficiency. Thus, it is the responsibility of leader to allot the work according to skills and capabilities of every personnel in order to get it completed within the prescribed time. Management skill-This skills is about managing the individual work with the use of tactics and strategies. This is about accomplishment of goals without any hurdle and make the team work without any difficulty. The team who has understood the importance of achievement of goals can use this skill to manage the work at their own individual level as well as in the context of team also. This can be done by following the guidance of the leaders. If there is mismanagement within the team, then work of other teams or departments may be hampered. Some of the factors that may make a difference in the efficiency of teams. The same are as follows: Working conditions-This is the circumstancesprevailingat the workplace. Every employee look for comfortable, amicable, etc. factors at the place of work. Teams wish to work 7
in an environment which can make fulfil their basic needs. This can increase their efficiency however, if the working conditions are not satisfactory then people may feel demotivated. Flexible policies-It is one of the most important factors which may make the team with to work efficiently or become inefficient. The terms in the policies should be favourable to the demands of people working in the organisation. If these are strict or rigid, then members may not feel encouraged to work. Difference between effective and ineffective teams EffectiveIneffective Interdependence is a factor which can be seen within the organisation for motivating the people in a positive way in order to achieve the goals efficiently. Interdependence is not given importance by ineffective team due to which it does not achieve the goals effectively. Goals are provided in a clear and defined manner which are also modified so that it can beinconsistentwiththeindividualgoals. Thishelpsinworkingtogetherfor accomplishing the common goal. The goals and guidance are imposed on the members without taking into account their individualdesires.Thisdemotivateteam members. Communicationistwo-way,andeffective team members are encouraged to participate in sharing their ideas and views. Communication is one-way and only ideas areexpressed;feelingsaresuppressedor ignored. Dialogue is discouraged. Allthemembersareinvolvedasleaders which increase their participation that leads toachievementofgoalsalongwiththeir development. Leadershipisdelegatedtootherteam members on the basis of authority this leads tounequalparticipationwithandthe membersatthehigherpositionhave dominance on the achievement of goals. The focus is on meeting the individual needs inordertobringequalitywithinthe organisation and among the team members. Every responsibility is shared equally. In this, position hold the value as power and influence is based on the position held by the person working in the organisation. Every team member is required to abide by the rules andinstructionsprovidedbythehigher 8
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authority. The views of sub-ordinates are taken into account in decision making process. For this purpose,differentmethodsareusedby involving the groups in the whole procedure. The decisions are taken by highest authorities and there is very low involvement of team members in decision making. Conflictsareresolvedthroughintegrative negotiations and mediation so agreements are reached that maximize joint outcomes and leave all members satisfied. Conflictsareresolvedthroughdistributive negotiationsoravoidance;somemembers win and some members lose, or else conflict is ignored and everyone is unhappy. Concepts and Philosophies Organisational behaviour is the outcome of factors that prevailing inside and outside the organisation. These are significant in influencing the behaviour of every person working in there. The ultimate motive of organisational behaviour is to create positive results. If the business atmosphere is positive, then this can increase the efficiency of the employees along with their job satisfaction. This concept which can be applied is as Path Goal leadership theory.The Path goal theory is a theory that is based on specifying the style or behaviour of leader that best fits the employee and work environment for attaining organisational goals. The major objective of Marks and Spenceris to enhance employee motivation and involvement. The Path goal theory depends upon Vroom's theory and in this an individual has to act in a certain way that depends upon the expectation of an individual. Path goal theory generally follows three basic steps - Determining the employee and environmental environment Selecting a leadership style Focusing on motivational factors which will help in success of employees Within Marks and Spencer, employees are motivated by leaders effectively. Workers are analysed on the basis of their performance. After the evaluation of their performance, it is concluded that how this employee will be motivated for doing better work.The main motive is to increase motivation and satisfaction level of employees. By using this theory, HR manager usually follow three steps viz. to understand the environment every employee is looking for followedbyfindingappropriateleadershipstylewhichcanbeappliedandlastly,the 9
implementation of factors to motivate employees with an intention to make them successful. There are goals which should be identified to become a leader according to this theory such as: Directive-This is helps the leaders to provide appropriate guidance to all the team members for co-ordinating then work with each other. This clears all the doubts. Supportive-There should be a constant support from the leaders for to make them positive. This can be achieved by being friendly with them. Participation-There should be huge participation from both the sides. This should be done with effective communication so as to help every individual to make decisions. Also, there ideas can be shared which can be included in decision. CONCLUSION From the above report, it has been concluded that organisational behaviour is governed through many factors which can be external as well as internal. These shows the patterns, attitudes and beliefs of every person working in the organisation get affected. HR manager should make policies for helping the workforce attain their goals efficiently and effectively without any delay. Furthermore, the leaders should understand their roles and responsibilities in making the team work hard. This can be done with right guidance and tactics. There should be a positive environment in order to make teams feel motivated and encouraged to work. Also, there are theories that can be applied for providing job satisfaction and motivation to all the personnel. 10
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