Organisational Change Management

ORGANISATIONAL CHANGE MANAGEMENT
HUMAN RESOURCE
MANAGEMENT – 944367
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ORGANISATIONAL CHANGE MANAGEMENT
Table of ContentsIntroduction.............................................................................3
Change Management.......................................................................3
Case Background.............................................................................3
External Change Agent vs Internal Change Agents......................4
Benefits of an external change agent over an internal change agent..4
Activities to be performed by an external change agent..............5
Difficulties in implementing the change......................................7
Role of diagnosis and feedback during organizational change.....8
Organizational diagnosis.................................................................8
Feedback........................................................................................8
Conclusion................................................................................ 9
Bibliography...........................................................................10
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ORGANISATIONAL CHANGE MANAGEMENT
Introduction
Change Management
Since the spread of globalization, the business world has undergone a number of changes and
the competition between rival firms has reached a global level. Globalization has converted
the entire globe into a potential market for products and services and business organizations
are trying their best to expand their operations overseas and use the local resources of
different countries for achieving a competitive edge.
Another effect of globalization is that business organizations have become vulnerable to a
greater number of internal and external business environment factors, such as economic,
social, technological, etc. These factors can undergo changes in real time, which forces
business organizations to introduce changes in their operations or processes to cope up with
the changing trend and also to remain competitive (Tams, 2018). The internal and external
factors forcing business organizations have increased rapidly and management of programs
has become a necessary evil for human resource managers.
Case Background
ABC Company Pvt. Ltd. is an Australian company that has been operating in the Australian
market since 1982. The company started out small but has been able to grab a major portion
of Australia’s consumer electronic goods market. The company has been facing a number of
internal issues of late, which has been having an impact on the business of the company. As a
result, the management of the company has planned to implement certain changes, which
would be aimed at implementing planned interventions to improve the internal operations and
processes of the company. One of the employers of the company has also engaged an external
change agent to consult and manage the change program. The employers of the company
believe that they have identified the root cause of the problems but the employees of the
company think differently, which has created a situation of dilemma.
Therefore, this report has been prepared to discuss the benefits of recruiting an external
change agent and the 5 most important activities that the change agent would be required to
perform during the change program. The report will also discuss the importance of diagnosis
and feedback in the process of organizational change.
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ORGANISATIONAL CHANGE MANAGEMENT
External Change Agent vs Internal Change Agents
As an external change agent, I can personally assure the company that my input in the change
program would add a lot of value and ensure successful implementation of a change. As I am
not a part of the company and will only be hired for the purpose of planning an intervention, I
would be able to analyze the issues in the company with a greater efficiency. I would present
the facts as they are and would be able to identify faults in the day-to-day activities and
processes as well. I would be able to share my past experiences related to change programs in
other organizations with the company and motivate the employees to accept a change as it
would have benefits for them as well.
Benefits of an external change agent over an internal change agent
An external change agent is a person from outside the company, who is recruited by a
company to plan, manage and implement a change program. In general, an external change
agent is recruited by business organizations when they feel that they are not proficient enough
to handle a change program and might fail to implement a change in case they do not receive
help from a professional in the field of change management (Docsity, 2017).
On the other hand, an internal change agent is a person who is continuously involved in the
change process. An internal change agent is selected according to the need of an organization
from within the organization. Internal change agents are usually those people who have an
influence over the other employees in an organization or have been trained in the field of
change management by external change agents.
In this case, recruiting an external change agent is an appropriate choice because an external
change agent would offer the following benefits to the company:
- First of all, an external change agent will be able to assess the situation of the
company in a better way. Being someone from outside the company, he or she will be
completely unbiased and have an open-minded approach towards dealing with the
problems of the company,
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