TABLE OF CONTENTS INTRODUCTION...........................................................................................................................1 PART 1............................................................................................................................................1 OUR POSITION..............................................................................................................................1 PART 2............................................................................................................................................2 RATIONALE...................................................................................................................................2 Importance of the effective communication in the environment which is culturally safe and provisions...............................................................................................................................3 Relationship between health literacy and effective communication......................................3 External influences.................................................................................................................4 Improving health outcomes of the clients..............................................................................5 Barriers in the culturally safe healthcare................................................................................5 CONCLUSION................................................................................................................................6 REFERANCES................................................................................................................................7
INTRODUCTION Australian Unity is an Australian company which was formed as Manchester Unity Independent Order of Oddfellows in Melbourne, headquarter. The company was founded in 1840 by Thomas Stode and other 6 key people. The company offers several products such as Health Insurance, Aged care, etc. Under the study safety via culture of the organization is discussed in detail. Australian Unity is having around 7500 employees Here in the study Health literacy will be given importance in which the various issues such as obesity and health disorders which caused due to lack of health care, lack in workout and fast food intake are discussed in detail. Position statements Promoting fair as well as equal access for the health education and treatment for all the individuals. Avoiding racism in order to maintain safe and secure environment for all kind of patients. Promoting partnership in order to raise more and more investment. Addressing the needs of the members by engaging them into culturally safe programs which promotes health care and health awareness (Halm, 2018). Inviting various organisations for the conduct of various healthcare programmes and give life time access to the one who are suffering from health illness. PART 1 OUR POSITION Health literacy is a process in which basic health literacy is provided to the audience so that they can avoid the things which are driving them towards ill health and severe diseases. Australian Unity is a company which is having strategy of overall delivering the culturally health care which is safe in Australia. There is an old saying “Prevention is better than cure”. There are various issues such as obesity, diabetes, blood pressure, etc.(Erthal, and Marques, 2018). The targeted audience of the Australian Unity is the age group of 20 to 40 years’ individuals in which the company will provide education by using numbers in which Body Mass index of that age group will be calculated and the result of the same will be shown to the audience. What is cholesterol, nutrition, sugar level, fat, protein and importance of work out and yoga will be provided which will play an important role in making the audience of Australia healthy and happy ((Sawan, Jeon and Chen, 2018).). Health literacy will make the audience of Australia more conscience towards their health. 1
Communication is a most important tool which is helping patients to speak better about what is the disease from which they are suffering. Australian Unity uses advanced translation facilities which addresses the exact issues faced by the patients. As per the article written by the Becker's hospital which says “the readmission of the patients in the hospital can be avoided 25% if there is a better communication between the patients and the service provider”(Fleming, Creedy and West, 2018).It is very much necessary to heal the obsession issues which will result in satisfying mind as per the report published in The Age.The mind of the patients can be satisfied by knowing what the needs of the patients are. The patients must be taken care with courtesy. If patients are asked or enquired about the problem, they are facing in harsh and rude language then they will be depressed and will feel uncomfortable answering the question and this will lead to miscommunication between the patients and the doctors. PART 2 RATIONALE Importance of the effective communication in the environment which is culturally safe and provisions. Australia is becoming more diverse culturally it is necessary for the professionals to effectively communicate to the patients in order to make sure that the place is culturally safe. Culturally safe environment means an environment which is socially, emotionally, physically and also spiritually safe. There is vast role of effective communication in the culturally safe environment, which Australian Unity must follow by hiring translator or any consultant in order to better understand the patients(Gill and Halm, 2018). Provisions. What are the cultural differences the hospital or healthcare organisations must know and must made strategies which help them met the differences(Mazerolle and et.al., 2018). Even these institutions must be aware of own culture and what can be done better in the own culture in order to make feel the other audience better. Background of the culture is the best way to determine the sensitivity of the culture which the organizations must know in order to find out what is better and what is not good for the other culture. All these institutions of health must do analysis of the population and then must design a program in which there is celebration of the culture. 2
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Relationship between health literacy and effective communication. Effective communication leads to communication which is patent centred which helps the patients understand the impacts of treatment or operation, recommendation for any medicine and any work out or yoga for the internal healing and prevention from any disease. There are various tools which are necessary in order to understand what are the level of disease which may be sugar level, Blood pressure level etc(Fleming, Creedy, and West, 2018).It will help the patients understand what should be the appropriate level of sugar and also appropriate level of blood pressure and this will make the patients aware about their health. External influences. There are various external influences such as social media, media and radio which are used as effective tools for making aware the audience of Australia about the culturally safe healthcare practices which can detract the young audiences by promoting the health care products. The media can advertise products which are making the Locals aware about the health of audiences. The media can show ads in which, patience’s of different cultures who got well by the treatment in the hospital can be shown(Patricios and et.al., 2018). The media can be used to highlight the policies of the company towards the cultural practices. This will also promote the targeted audience of the company which are young audience of the age group 20 to 40 years (Sawan, Jeon and Chen, 2018). Social media can also be used by giving the audience of different culture special consideration in which they are allowed to take advantages of free treatment and this will lead to avoidance of any partiality. Improving health outcomes of the clients. Racism and partiality factors will be reduced among the individuals of different culture if the fair and equal access is given in education, treatment and other healthcare facilities(Halm, 2018).For example if the targeted clients are from French community then the healthcare institutions should have French consultant who have better understanding of French language and French culture so that the same can create theme for the culture and also better understand the audience. Culturally safety activities if started by one organization will also motivate the other organization to perform the same activities again. The health outcome are if improved will motivate the customers to visit again if any bad situation emergences(White and et.al., 2018). The same audience will also recommend to the other audience which will help them get better treatment. 3
Barriers in the culturally safe healthcare. The perception of the health care services depends upon person to person some people think that the health care institute promotes wellness of the problems of the patiences which are of their community(Weerts, Vermeulen and Witjes, 2018).Some believes that the healthcare will only promote treatment of high income category group and will ignore low income group this gives promotion to partiality.In the rural areas it is sometimes very difficult to reach due to long distance. People think that there will be higher charges with the treatment of the disease in the city areathis makes them go for the local treatment(Gill, 2018).Special access is only provided to the local people at the discounted rate and the same results in the emotional barrier (Mazerolle and et.al., 2018). The other barriers are the lack of knowledge among the people about how to take the advantage of how to avail benefits of the free medicines or medicines at discounted rate. Outcome. All these barriers can be overcome by making a proper plan in which feedback must be taken from those who are suffering due the issues and the same must be corrected accordingly (Halm, 2018). This will involve complete participation of the public, government and the private organizations. If the culture of the multicultural audiences are valued in the hospitals or healthcare institutions then it will result in better outcomes of the targeted clients. This is because of fair as well as equal access will be available to all the individuals of Australia and which will result in lack of partiality. CONCLUSION As per the study it is concluded that cultural respect plays a very important role in which it is required to make assure to the audience that they will be treated well irrespective of the culture variation. Effective communication plays a major role along with external influences which may be media as well as social media. There are various barriers which can hinder communication but if proper care is taken then it can result in effective communication. 4
REFERANCES Books and Journals Erthal,A.,&Marques,L.(2018).Nationalcultureandorganisationalcultureinlean organisations:asystematicreview.ProductionPlanning&Control.29(8).668-687. Availability. Fleming, T., Creedy, D. K., & West, R. (2018). Evaluating awareness of Cultural Safety in the Australian midwifery workforce: A snapshot.Women and Birth. Gill, T. (2018). Playing it safe.A global white paper on risk, liability and children’s play in public space. The Hague: Bernard van Leer Foundation. Halm, M. (2018). Night shift naps improve patient and workforce safety.American Journal of Critical Care.27(2). 157-160. Mazerolle, S. M. & et.al., (2018). National Athletic Trainers' Association position statement: facilitating work-life balance in athletic training practice settings.Journal of athletic training.53(8). 796-811. Patricios, J. S. & et.al., (2018). Implementation of the 2017 Berlin Concussion in Sport Group Consensus Statement in contact and collision sports: a joint position statement from 11 national and international sports organisations.Br J Sports Med.52(10). 635-641. Sawan, M., Jeon, Y. H., & Chen, T. F. (2018). Shaping the use of psychotropic medicines in nursinghomes:Aqualitativestudyonorganisationalculture.Socialscience& medicine.202.70-78. Weerts, K., Vermeulen,W., & Witjes,S. (2018). On corporatesustainabilityintegration research:Analysingcorporateleaders'experiencesandacademiclearningsfroman organisational culture perspective.Journal of cleaner production.203.1201-1215. White, K. & et.al., (2018). Consensus statement of standards for interventional cardiovascular nursing practice.Heart, Lung and Circulation.27(5). 535-551. 5