Organisational Structure and Business Environment : Assignment
Added on 2020-01-21
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Effectiveness in the Business WorldStudent Name: Student ID Number:Teaching Week 2Task 1Organisational Structure and Business EnvironmentChoose one of the following organisations:
1.Which organisation did you choose? 2. What does this organisation do?It is a search engine and also provides a variety of tools to help businesses of all kinds to succeed on and off web.3. What sector is this organisation?Information technology4. What type of organisation is it? Explain your answer. (Sole Trader, Partnership, Private Limited Company (Ltd), Public Limited Company (plc), Co-Operative, Not forProfit corporation, Public sector)version 1.0 2
It is a public limited company which is listed on Nasdaq. Its name is Google.Inc. A public limited company or PLC is defined as a company that is listed in the stock exchange, have a perpetual existence, have limited liability and its shares are freely transferable.5. What sort of organisational structure does the business you have chosen have? Explain your answer.(Simple, Functional, Divisional)Google uses a hybrid organizational structure which is Matriz organizational structure and is a synchronization of functional(organization grouped by specialized function: IT, Sales, etc.) anddivisional(organization grouped by self-contained division: products/services, geographic locations, etc.). It has a considerable degree of flatness in its matrix organizational structure which makes it a unique form of cross-functional organizational structure. Thus, flatness, function-based and product-based are its three main characteristics. 6. Describe THREE benefits of this organisational structure to this organisation? 1.The flat organizational structure of Google promotes transparency. Google employees can bypass middle management and directly report to the CEO Larry Page and share information across teams. 2.There is not much emphasis on the chain of command but on the collaboration regardless of the title. This gives a virtuous environment to boost the creative quotient of the team.3. It is the typical but is a unique organizational structure which emphasis on change and direct social link within the company. Its organizational structure as well as the culture strongly promote excellence in innovation and do not follow the rigid hierarchical path.version 1.0 3
Teaching Week 3Task 2PESTEL Analysis1.What does PESTEL stand for?PPoliticalEEconomicSSocialTTechnologicalEEnvironmentalLLegal2. Find an article relating to a business you are interested in.Article Title:Starbucks Coffee : PESTEL Analysis & RecommendationsDate:September 12 2015Source:Website3. Name two PESTEL factors which affect the business in this article and explain why.Factor 1:Political factors affecting Coffee business : The following political external factors affect the coffee business’s macro setting – Regional integration of markets – It is an opportunity for Starbucks to expand its business globally. These integrations would bring about increased trade and regulation relaxations which help the expansion.Increased governmental support – This helps in improving the infrastructure which in turn creates more opportunity for Starbucks to access new markets.Bureaucratic red tape in developing Countries - This poses a threat to the business as it hinders the pace as well as the formalities and cost involved increases. version 1.0 4
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